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112 results about "Sales promotion" patented technology

Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity/public relations. Sales promotion uses both media and non-media marketing communications for a pre-determined, limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include contests, coupons, freebies, loss leaders, point of purchase displays, premiums, prizes, product samples, and rebates.

E-commerce platform operation system based on intelligent decision and dynamic optimization

The invention belongs to the intelligent information technology, and discloses an e-commerce platform operation system and method based on intelligent decision and dynamic optimization. The system comprises a plurality of modules of multi-source data acquisition and preprocessing, user portrait and demand prediction, intelligent commodity recommendation and the like. A recommendation algorithm fusing a knowledge graph and reinforcement learning and an inventory prediction and optimization algorithm based on dynamic time sequence analysis are innovatively adopted, and a reward function formula and an inventory cost function formula are arranged respectively. According to the method, data acquisition, user portrait construction, business operation and system optimization are realized according to collaborative operation of the system and the modules. The system can accurately recommend commodities, intelligently manage inventory, efficiently plan promotion activities, collaboratively optimize a supply chain, and improve the operation efficiency and commercial competitiveness of an e-commerce platform.
Owner:BEIJING XINJIACHUN TECHNOLOGY CO LTD

Sales promotion using product comparison

ActiveUS12380467B2CommerceE-commerceProduct base
Methods and apparatus are disclosed regarding an e-commerce system that promotes sales of products based on product comparisons. Some embodiments may present a marketing message that justifies a price difference between presented products based on attribute differences between the presented products.
Owner:TRANSFORM SR BRANDS LLC

Rural e-commerce precision marketing method based on big data

The invention relates to the technical field of rural e-commerce marketing, and discloses a rural e-commerce precision marketing method based on big data, and the method comprises the steps: dividing user data sets of all regions based on the geographic positions and consumption records of users, including purchase and browsing behavior data; determining a user type according to the purchase frequency and the commodity preference; generating a marketing strategy set and determining an execution sequence; generating recommended commodities and a promotion activity list in combination with user types, stock and the like; and associating the data to generate a precision marketing scheme. The method further relates to user data boundary determination, user type subdivision, marketing strategy dynamic adjustment, consumption potential grade division, personalized recommendation strategy generation, marketing scheme verification and correction and the like. According to the method, accurate classification and regional differentiation marketing of users are realized through big data mining, the strategy is dynamically optimized, the marketing effect and the resource utilization rate are improved, and the method is suitable for accurate operation of a rural e-commerce platform.
Owner:HEBEI UNIV OF ENG

Cloud service system and method applied to logistics docking

The invention discloses a cloud service system and method applied to logistics docking, and relates to the technical field of cloud services, and the method comprises the steps: receiving order data sent by an e-commerce platform and a dealer in real time, and obtaining the inventory data of each warehouse; analyzing order data, extracting communication features, analyzing association between order placing time and sales promotion activities, and obtaining an emergency order proportion in a specific time period of the target region; associating the order communication characteristics with the warehouse inventory data of the corresponding region, and generating an inventory allocation trigger signal when the order quantity exceeds an order quantity surge threshold value and the emergency order proportion exceeds a threshold value and is lower than an inventory safety threshold value within a preset duration after the promotion activity of the target region starts; based on the inventory allocation trigger signal, screening out surrounding warehouses, and sending a scheduling instruction to start emergency replenishment; and calling historical same-period promotion order data, analyzing an order growth trend and a replenishment amount, predicting a subsequent replenishment amount, and notifying related warehouses to prepare in advance.
Owner:NANJING BAIZHUOJING E-COMMERCE CO LTD

Intelligent retail shelf monitoring system based on artificial intelligence image recognition

The invention relates to the technical field of artificial intelligence and machine learning, in particular to an intelligent retail shelf monitoring system based on artificial intelligence image recognition. Comprising a data acquisition unit, an image recognition unit, a data processing and analysis unit, a feedback and decision support unit and a communication unit, wherein the data acquisition unit is used for acquiring state information of commodities on a shelf through a camera and a sensor which are mounted on the shelf. Multi-modal information is fused through the image recognition unit, a lightweight model is developed, a meta-learning mechanism is introduced, the recognition efficiency and precision are improved, the computing resource requirement is reduced, the model adaptability is enhanced, prediction, self-adaptive adjustment and customer subdivision of the future sales trend are generated by using a time sequence analysis model and other external factors, and the market competitiveness is improved. The sales data value is mined, the trend is accurately predicted, the inventory is dynamically optimized, retailers are helped to better plan purchasing plans and sales promotion activities, and the market competitiveness is improved.
Owner:李杰

Electronic commerce integrated order management system

The invention provides an e-commerce integrated order management system, and relates to the technical field of e-commerce, and the system comprises an order processing module which is used for receiving, splitting, merging and updating order states, automatically optimizing order circulation, improving the order processing efficiency, guaranteeing the real-time synchronization of the order states, and reducing the processing delay. In the invention, the data analysis module analyzes user behavior data (such as browsing, purchasing and returning) and market sales data in real time and predicts future commodity demands and sales trends by using the prediction model, and the system can automatically provide a real-time report for an operation team based on the data, so that the user experience is improved. The module helps to adjust the inventory replenishment cycle, sales promotion activities and commodity shelving plans, and has the core advantages that market changes are identified through big data analysis, response measures are automatically generated, the inventory management precision is improved, and the inventory overstock and stockout conditions are reduced.
Owner:重庆嘉志陵电子商务有限公司

Information processing apparatus, information processing system, and terminal device

To enhance convenience of promotions utilizing generative AI for customers using mobile terminals.SOLUTION: An information processing apparatus according to an embodiment comprises a first acquisition unit, a second acquisition unit, a first generation unit, a second generation unit, and an output control unit. The first acquisition unit acquires customer information related to a customer who enters a facility. The second acquisition unit acquires position information representing a position of the customer in the facility. The first generation unit generates first text information including the customer information and the position information. The second generation unit, by inputting the first text information into generative AI which generates a text related to a product handled in the facility in response to the input of the first text information, generates, based on a generative text generated by the generative AI, second text information for a promotion of the product described in the generative text. The output control unit outputs the second text information to a terminal device used by the customer.SELECTED DRAWING: Figure 3
Owner:TOSHIBA TEC KK

Information processing device and information processing method

According to one embodiment, an information processing device includes a control unit and a communication unit to communicate with an edge device. The control unit is configured to acquire an attribute of a customer visiting a store and generate an inquiry prompt for providing a promotional recommendation of merchandise items for sale at the store to the customer. The inquiry prompt is generated based on condition information including at least the attribute of the customer. The control unit inputs the inquiry prompt to a functionalized generative AI to generate a response, then extracts a merchandise item corresponding to description information in the generated response from among the various merchandise items available for sale at the store, and generates sales promotion information for the extracted merchandise item based on merchandise information of the extracted merchandise item and the description information in the generated response.
Owner:TOSHIBA TEC KK

Sales promotion support equipment

By implementing product sales measures in advance in a virtual store that mimics a real store, we can predict sales in the real store and aim to expand product sales in the real store. [Solution] The system includes a means for implementing a first sales measure in a virtual store, a means for calculating virtual store sales after the implementation of the first sales measure in the virtual store, a means for determining whether the virtual store sales after the implementation of the first sales measure are greater than a virtual store target value, and if it is determined that they are greater, a means for implementing the first sales measure in a physical store, a means for calculating physical store sales after the implementation of the first sales measure, a means for determining whether the physical store sales after the implementation of the first sales measure are greater than a physical store target value, and if it is determined that they are smaller, a means for implementing a second sales measure in the virtual store.
Owner:D4ALL CO LTD

System

An object of a system according to an embodiment is to generate an attractive promotion of a restaurant and improve a user's meal experience.SOLUTION: A system according to an embodiment includes a promotion generation unit, a description providing unit, and an experience improvement unit. The promotion generation unit generates an attractive promotion of the restaurant by using the generated AI. The explanation providing unit provides the promotion generated by the promotion generating unit with a rich explanation and beautiful images. The experience enhancer enhances the user's dining experience based on the information provided by the explanation provider.SELECTED DRAWING: Figure 1
Owner:SOFTBANK GROUP CORP

An Online Marketing Coupon and Promotion Activity Data Tracking and Optimization System

The present invention discloses an online marketing coupon and promotion activity data tracking and optimization system, belonging to the technical field of marketing data processing. It includes a data storage module for storing data related to promotion activities; a data collection module for collecting consumption record information of the system; a range setting module for analyzing the data related to promotion activities to obtain a time interval and an activity effect threshold; a promotion analysis module for analyzing newly generated coupon consumption records according to the time interval and the activity effect threshold to obtain an evaluation result of the promotion activity effect; and an optimization warning module for warning users according to the evaluation result to adjust the promotion strategy. By adopting advanced data processing algorithms, the present invention tracks key indicators such as the participation situation and conversion effect of coupons and promotion activities, can accurately evaluate the effects of different promotion strategies, and realizes the real-time collection, efficient storage, intelligent analysis and dynamic optimization of online marketing data.
Owner:GUANGDONG QIANJUN INFORMATION TECHNOLOGY CO LTD

Store digital display sales interaction method and system of AI intelligent agent

The invention discloses a store digital display sales interaction method and system of an AI agent. The method comprises the steps of generating drainage characters, drainage pictures and drainage videos of a target product and initial display parameters of the target product according to preset promotion and drainage requirements; displaying drainage characters, drainage pictures and drainage videos of the target product through a holographic display device, and collecting user behavior data, environment data and product interaction data in real time; generating a digital display dynamic adjustment scheme according to the user behavior data, the environment data and the product interaction data, and adjusting the initial display parameters of the target product through the digital display dynamic adjustment scheme to obtain final display parameters; and monitoring interaction feedback data of the user for the target product in real time and carrying out intelligent guide sales promotion. The intelligent and variable display parameters can be generated based on the product characteristics and the product selling point of the target product and the drainage principle, and the display efficiency and the product exposure rate are improved.
Owner:GUANGZHOU REGENTSOFT TECH CO LTD

Multi-dimensional data-based intelligent prediction and dynamic verbal skill adjustment system for automatic vending robot of train carriage

The invention discloses a train carriage vending robot intelligent prediction and dynamic verbal skill adjustment system based on multi-dimensional data, and relates to the technical field of intelligent retail and data analysis. The system comprises a user attention recognition module (for recognizing expressions and body movements of passengers), an intelligent prediction and conversion analysis module (for generating a product conversion rate and a preference analysis report in combination with information such as interactive data, purchase behaviors, train numbers, stations, time periods and regional air temperatures), and a dynamic verbal skill adjustment module (for optimizing selling verbal skill based on an analysis result, and adjusting the verbal skill. According to the method, through multi-dimensional data fusion analysis, accurate prediction of product conversion and intelligent optimization of verbal skills are achieved, the selling conversion rate is effectively improved, meanwhile, the comfort degree of user interaction is enhanced, and the method is suitable for automatic selling requirements of specific scenes such as train carriages.
Owner:CHANGSHA BAIFENGTANG FOOD TRADE CO LTD

Information processing system

To efficiently acquire the situation of use of a promotion activity using the fragrance of a commodity.SOLUTION: An information processing system has: injection means that injects fragrance corresponding to a predetermined commodity according to a customer's operation; first acquisition means that acquires first data obtained by recording the injection date on which the injection means injects the fragrance and identification information for identifying the commodity corresponding to the injected fragrance; detection means that detects the movement of a customer reaching for the commodity from a picked-up image of a display shelf on which the commodity is displayed; second acquisition means that acquires second data obtained by recording the detection date on which the detection means detects the movement of the customer, and identification information on the commodity reached for by the customer in the movement or position information for specifying the display position of the commodity; and data management means that stores the first data and the second data in a storage and stores pieces of data having a time-series relationship in association with each other.SELECTED DRAWING: Figure 1
Owner:TOSHIBA TEC KK

Sales promotion device for sales planning

The utility model relates to the technical field of sales promotion devices, and discloses a sales promotion device for sales planning, which comprises a mounting frame, a connecting column is fixedly connected to the middle of the upper surface of the mounting frame, a storage cavity is formed in the connecting column, and a first servo motor is fixedly connected to the middle of the bottom surface of the storage cavity. The output end of the first servo motor is fixedly connected with a threaded rod, and a rod body of the threaded rod is sleeved with a threaded sleeve block. When the sales promotion device for sales planning is used, a first servo motor is started to drive a threaded rod to rotate and drive a threaded sleeve block and a limiting rod to adjust the height at the same time, then the overall height can be adjusted, a second servo motor is started to drive a rotating rod to rotate and drive a rotating table to rotate at the same time, and the height of the whole sales promotion device can be adjusted. The displayed articles can be subjected to high-degree circulating reciprocating and angle continuous rotation, so that the products are presented in front of customers in an omnibearing and multi-angle manner, and the probability that the products are concerned is improved.
Owner:ANHUI BUSINESS VOCATIONAL COLLEGE

Self-adhesive scratch-off labels / stickers for primarily mechanical application using a fully automatic labeling module on merchandise and packaging of any kind, for the purposes of advertising and sales promotion

Self-adhesive scratch-off labels / stickers for primarily mechanical application using a fully automatic labeling module on commercial goods and packaging of all kinds, for advertising and sales promotion purposes. Characterized in that the prefabricated scratch-off labels according to the invention, coming from a rotating carrier roll, can be applied fully automatically to and at various locations on commercial goods and packaging of all kinds using a corresponding electronically controlled and appropriately positioned labeling module. The application can take place both during the completion phase of a product on the line and afterwards.
Owner:KLING KLAUS

System and method for text-based delivery of sales promotions

A system and method for obtaining sales promotions via a text-messaging based interaction. The system comprises a call-to-action link that reduces the number of steps needed to obtain a sales promotion via a website. The call-to-action link triggers a prepopulated text message on a user's mobile device, whereby the user needs to only press send, and receive the sales promotion text message in return. The returned text message may provide the sales promotion in a variety of ways, such as a scannable bar code or QR code, a hypertext or URL link, an alphanumeric text, or other medium send-able via messaging services and usable by business establishments.
Owner:TAPTEXT LLC

Store fresh food commodity ordering algorithm

The invention discloses a store fresh food commodity ordering algorithm, and belongs to the field of ordering algorithms, and the algorithm comprises the following steps: S1, obtaining historical sales data, raw material sales data, commodity information data and inventory data including in-transit inventory of fresh food commodities sold in each store; s2, generating an intermediate result table required by the algorithm; s3, date information, holiday and festival arrangement and promotion activity information related to sales are acquired; s4, integrating the obtained data; s5, generating a classification sales volume intermediate result table taking the store ID + the classification ID + the date as a unit; s6, if the store commodity participates in the sales promotion activity, adjusting the sales quantity according to the discount to offset the interference of the sales promotion on the sales volume so as to restore the real demand level; and S7, extracting a daily classification sales volume sequence in a past period of time. The beneficial effects are that accurate prediction and optimization of the store fresh food commodity ordering quantity are realized, stockout and unsalable risks are significantly reduced, and the inventory turnover rate and the store operation efficiency are improved.
Owner:HUNAN XINGJIAYI INFORMATION TECHNOLOGY CO LTD

system

The system according to this embodiment aims to analyze customers' communication usage data and behavioral patterns to provide optimal pricing plans and promotions. [Solution] The system according to the embodiment comprises a collection unit, an analysis unit, a proposal unit, a provision unit, and an update unit. The collection unit collects customer communication usage data and behavioral patterns. The analysis unit analyzes the data collected by the collection unit. The proposal unit proposes optimal pricing plans and promotions based on the analysis results obtained by the analysis unit. The provision unit provides the content proposed by the proposal unit to the user. The update unit periodically re-analyzes the data based on the content provided by the provision unit and updates the proposals.
Owner:SOFTBANK GROUP CORP

Cartoon character doll (Snoopy)

1. The name of the design product: cartoon character doll (Sundun). 2. The use of the design product: for dolls, for product sales promotion. 3. The design points of the design product: in shape. 4. The picture or photo that best indicates the design points: perspective view 1.
Owner:HEILONGJIANG SENGGONG CATERING MANAGEMENT SERVICE CO LTD

Information processing apparatus and program

To provide an information processing apparatus and a program that generate, for a customer visiting a store, sales promotion information for improving the power to appeal a commodity sold in the store to the customer.SOLUTION: An information processing apparatus of an embodiment comprises: first acquisition means that acquires the attribute of customers who visit a store; first generation means that generates inquiry information on the basis of condition information including at least the attribute of the customers and instruction sentences instructing derivation of commodities suitable for elements included in the condition information; second acquisition means that inputs the inquiry information to generative AI functioned to generate a text related to a commodity according to the details of an instruction in the inquiry information and acquires a generated text generated by the generative AI; extraction means that extracts a commodity related to the commodity described in the generated text from commodities sold in the store; and second generation means that generates sales promotion information of the commodity extracted by the extraction means on the basis of commodity information of the commodity extracted by the extraction means and the details of description of the generated text related to the commodity.SELECTED DRAWING: Figure 10
Owner:TOSHIBA TEC KK

Information processing device, information processing method, and information processing program

To assist users in purchasing products at the desired price. [Solution] The information processing device 100 comprises an acquisition means for acquiring data on the selling prices of products at stores and data indicating the details of sales promotion measures implemented at the store as a training dataset, and a learning means for training a machine learning model using the training dataset acquired by the acquisition means so that when a user's desired purchase price data is input, data indicating the timing at which the user can purchase the product at the desired price is output.The information processing device 100 also comprises an input means for inputting the user's desired purchase price data into the trained machine learning model, and a notification means for performing processing to notify the user when data indicating the timing at which the user can purchase the product at the desired price is output from the trained machine learning model.
Owner:D4ALL CO LTD

System for providing impressions based on consumer preferences for future promotions

Methods, apparatus, and computer program products are disclosed for providing an impression to a consumer based on consumer preferences for future promotions. The methods include accessing consumer preferences for future promotions that specify at least one promotion request relating to a provider or a promotion category, and one or more promotion qualities, analyzing a plurality of promotions to identify those that satisfy the consumer preferences, and providing an impression to the consumer indicating the availability of the identified promotions. In embodiments, the methods can be used to identify promotions that are combinable with additional promotions offered by the same provider. Corresponding apparatus and computer program products are also provided.
Owner:BYTEDANCE INC

Platform system and method for marketing support

This system provides a platform and method for supporting marketing through purchase promotions to facilitate the conclusion of product sales contracts between selling companies and individual customers. The authenticity verification system server performs authenticity verification on the promotional conditions of the product provided by the selling company and the purchase information data related to the product sales contract provided by the selling company via the individual customer's terminal device. If the purchase information data satisfies the promotional conditions, it sends an instruction to issue a digital bonus corresponding to the product. The digital bonus issuance system server then sends transaction data, including 3D design data of the digital bonus, to the blockchain system platform system based on the digital bonus issuance instruction from the authenticity verification system server. This 3D design is issued as a non-fungible token from the blockchain system platform system to the terminal device.
Owner:SUMITOMO MITSUI BANKING CORP

Sales information management device, control method for sales information management device, and control program for sales information management device

To provide a sales information management device, a control method for the sales information management device, and a control program for the sales information management device, for more effectively linking coupons to sales promotion.SOLUTION: A sales information management device 10 includes: an advertising information display unit for displaying advertising information to customers; a sales promotion information display unit for displaying sales promotion information to customers; an imaging unit 11; a face information storage unit 103; an attribute information generation unit 105 that generates customer attribute information; an advertising information selection unit 106 that displays selected advertising information tailored to preferences on the advertising information display unit based on purchase information and the attribute information; and a sales promotion information selection unit 107 that displays selected sales promotion information on the sales promotion information display unit based on the purchase information and the attribute information, and also displays a participation information input unit for inputting participation information on whether or not to participate on the sales promotion information display unit.SELECTED DRAWING: Figure 2
Owner:TRANSACTION MEDIA NETWORKS INC

Frozen product sale regulation and control method based on neural network

The invention is suitable for the technical field of commodity sale optimization and intelligent supply decision based on a neural network, and provides a frozen product sale regulation and control method based on the neural network. Acquiring an initial supply quantity corresponding to a transfer request proposed by a seller to which the server belongs; identifying whether a seller has a consistent booth adjustment habit in a sales promotion behavior, the consistent booth adjustment habit being that in a plurality of reference historical frozen product sales promotion records of which the types and the sales promotion results are consistent with the target frozen product, according to the present invention, with reference to the history, the excellent values of the booths of the frozen products before and after sales promotion change in the same direction, and the change in the direction comprises the increase or decrease of the excellent values; the invention provides a supply quantity dynamic correction method based on booth change characteristics before and after sales promotion, aiming at the actual behavior that part of sellers actively adjust the booth used before the sales promotion based on a sales promotion result after the sales promotion of frozen products is finished.
Owner:ANHUI CAIYANGYANG INFORMATION TECHNOLOGY CO LTD

System

An object of a system according to an embodiment is to improve the efficiency of sales promotion, sales analysis, and inventory management in food retail chain stores, and to improve sales.SOLUTION: A system according to an embodiment includes a smart cart, a signage, a cross-modal-mounted signage distribution system, and a store visit data analysis platform. The smart cart provides product information and promotion information to the customer. The signage displays promotion information in the store. The cross-modal-mounted signage distribution system integrally controls a signage, a speaker, and an odor device. The store visit data analysis platform analyzes sales data and an inventory status.SELECTED DRAWING: Figure 1
Owner:SOFTBANK GROUP CORP

Sales promotion support device

PCT designated stageWO2026133775A1CommerceData miningSales promotion
[Problem] To predict sales in an actual store and expand product sales in the actual store by implementing, in advance, product sales measures in a virtual store that mimics the actual store. [Solution] This sales promotion support device comprises: a means for implementing a first sales measure in a virtual store; a means for calculating virtual store sales after the implementation of the first sales measure in the virtual store; a means for determining whether or not the virtual store sales after the implementation of the first sales measure is greater than a virtual store target value; a means for implementing the first sales measure in an actual store when the virtual store sales is determined to be greater than the virtual store target value; a means for calculating actual store sales after the implementation of the first sales measure; a means for determining whether or not the actual store sales after the implementation of the first sales measure is greater than an actual store target value; and a means for implementing a second sales measure in the virtual store when the actual store sales is determined to be less than the actual store target value.
Owner:D4ALL CO LTD

Pharmaceutical sales assistance information processing device and method

[Problem] To enable assistance of efficient marketing activities and sales promotion activities by a company such as a pharmaceutical company, thereby reducing marketing cost and optimizing the cost of medicines and the like to improve a social situation in which savable lives are not saved. [Solution] Provided is a device, a program, or a method comprising a pharmaceutical sales assistance information processing technique that includes: an acquisition unit that acquires data including a history or schedule of sales promotion activities including an attribute for each medical doctor, a mail magazine transmission to the medical doctor, an opening notification of the mail magazine, a web interview, or a face-to-face interview; a storage unit that stores a program and the data; a calculation unit that calls the program and the data, and calculates use or prescription probability by using a statistical method including logistic regression analysis, or calculates a recommended sales and marketing activity by a logit function using the use or prescription probability; and an output unit that indicates the recommended sales and marketing activity calculated by the calculation unit.
Owner:TCROSS INC

Sales promotion gland device

A promotion package gland device belongs to the technical field of packaging. The device comprises a conveyor belt mechanism, a portal frame and a compression roller, the portal frame is mounted on the conveyor belt mechanism in a crossing manner, the compression roller is rotatably mounted at the top of the portal frame and crosses the conveyor belt mechanism, and the horizontal tangential direction of rotation of the compression roller is consistent with the moving direction of the conveyor belt mechanism. The utility model aims to solve the problems that in the prior art, when promotion canned products are produced, cover pressing needs to be completed manually, labor intensity is high, manual cover pressing speed is low, production efficiency is low, production cost is increased, and meanwhile the requirement for diversity of tank bodies of different batches and different heights cannot be met. According to the utility model, mechanical cover pressing is realized, the labor intensity of workers is reduced, and the number of workers is reduced, so that the single-shift yield is improved.
Owner:WANDASHAN MILK IND HEILONGJIANG +1