Online marketing system and method

Abstract

The invention relates to the technical field of the internet and provides an online marketing system. The system comprises a user terminal and a background terminal; the user terminal comprises a control module used for detecting shake of the user terminal; the system further comprises a display screen used for displaying a field verification code; the user terminal comprises a request module, a display module and a secondary response module; and the background terminal comprises a primary response module, a storage module used for pre-storing verification code information, a verification module, a connection module, a confirmation module, a serial number module, an execution module, a lottery drawing module and a countdown module. The invention furthermore provides an online marketing method. The method comprises the following steps that S1, the user terminal establishes communication with the background terminal; S2, the background terminal draws a lottery; and S3, an activity is counted down.

Description

technical field [0001] The invention relates to the technical field of the Internet, in particular to an online marketing system and method. Background technique [0002] With the development of Internet technology, interaction becomes more and more important. Online interaction has become the main mode of communication. In order to meet the information interaction needs of the majority of users, various interactive systems have emerged as the times require. Among them, WeChat, as a cross-platform communication tool, has become one of the most popular social information platforms nowadays, and is about to evolve into a major commercial transaction platform, and the subversive changes it brings to the marketing industry are beginning to appear. With the popularity of WeChat, Shake, as an interactive method of WeChat, has also begun to be widely used in the marketing industry. [0003] Take the lottery of marketing activities as an example. After the user shakes the user te...

AI Technical Summary

Problems solved by technology

For the event party, the purpose of the lottery draw is to give back to customers and improve their customer experience in this way. At the same time, they also hope that they can use the lottery event to attract consumers to participate in their own activities. That is to say, the event party hopes The participants of your own activities are your own customers, which can be targeted; for consumers, even if you are not a customer of this activity party, as long as you use your own user terminal, through the shake function of WeChat You can participate in lottery activities, that is to say, from the perspective of consumers, the current marketing method of the WeChat shake function is not targeted, and for the event party, it has not achieved the desired effect

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