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Method, device, storage medium and electronic equipment for determining click-through recommended words

A recommended word and click technology, applied in the Internet field, can solve the problems of search and inability to accurately guide users, achieve good recommendation effect, improve user experience, and increase search rate.

Active Publication Date: 2022-02-01
BEIJING BYTEDANCE NETWORK TECH CO LTD
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  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0005] In view of this, the embodiment of the present invention proposes a method, device, storage medium and electronic device for determining click-to-recommended words to solve the following problems in the prior art: the existing click-to-recommended words are only recommended based on the content of the article title , there will be a large number of click recommendation words that are not related to the search term, and it is impossible to accurately guide users to further search for related content based on the click recommendation words

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  • Method, device, storage medium and electronic equipment for determining click-through recommended words

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Embodiment Construction

[0018] In order to make the purpose, technical solutions and advantages of the embodiments of the present invention more clear, the technical solutions of the embodiments of the present invention will be clearly and completely described below in conjunction with the drawings of the embodiments of the present invention. Apparently, the described embodiments are some, not all, embodiments of the present invention. Based on the described embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without creative efforts shall fall within the protection scope of the present invention.

[0019] Unless otherwise defined, the technical terms or scientific terms used in the present invention shall have the usual meanings understood by those skilled in the art to which the present invention belongs. "First", "second" and similar words used in the present invention do not indicate any order, quantity or importance, but are only used to d...

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Abstract

The embodiment of the present invention discloses a method, device, storage medium, and electronic device for determining click-to-recommended words. The method includes: constructing a set of associated search words of predetermined search words according to historical behavior data of a predetermined number of users, wherein the associated search words It is a search term that has a predetermined correlation with a predetermined search term; in the case of performing a search operation based on a predetermined search term, determine the set of recommended words on the first click according to the title of the predetermined article clicked on the search result page; Determine the click-to-recommended words that match the set of associated search words in the set of words to generate a second set of click-to-recommended words; display the click-to-recommendations in the set of second click-to-recommended words at a predetermined position on a predetermined page according to predetermined display rules word. The embodiment of the present invention filters the existing click-to-recommended words through a set of related search words, which improves user experience and improves the search rate.

Description

technical field [0001] The invention relates to the field of the Internet, in particular to a method, device, storage medium and electronic equipment for determining click-to-recommended words. Background technique [0002] When an existing user performs a search operation based on a certain search term, the search result page presents articles and other content found based on the search term. [0003] When a user clicks on an article, based on the title of the article clicked by the user, the click-recommended words recommended to the user are determined, and then more search operations are triggered through the recommended click-on recommended words. [0004] In the process of realizing the present invention, the inventor found that the existing technology has at least the following defects: the existing click-to-recommended words are only recommended based on the content of the article title, and there will be a large number of click-to-recommended words that are not rela...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/9535
Inventor 彭睿棋
Owner BEIJING BYTEDANCE NETWORK TECH CO LTD
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