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An interactive advertisement display system based on a face fuzzy recognition technology

An identification technology and interactive advertising technology, which is applied in the field of interactive advertising display systems, and can solve the problems of unable to push the content of radio broadcast programs, unable to perform statistics and feedback on the effect of advertisement playback, and single program playback.

Pending Publication Date: 2019-06-04
NANJING AOTO ELECTRONICS CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] The infrared device of the advertising machine recognizes people and then automatically plays a new program. The program is single, and the content of the broadcast program cannot be pushed purposefully according to specific groups of people.
It is also impossible to carry out effective statistics and feedback on the effect of advertisement playback

Method used

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  • An interactive advertisement display system based on a face fuzzy recognition technology
  • An interactive advertisement display system based on a face fuzzy recognition technology

Examples

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Embodiment Construction

[0013] The present invention will be described in further detail below in conjunction with the accompanying drawings and specific embodiments.

[0014] The interactive advertisement display system based on the fuzzy face recognition technology of this embodiment includes an advertisement display screen for displaying advertisements. The advertising machine host deploys advertising playback software and control software to control the program display and switching of the advertising machine. A single face recognition camera collects preliminary features of the face. The face recognition server performs fuzzy recognition on the collected face data. The data statistics server is used to count facial features and program data of interest.

[0015] Add camera equipment to the advertising machine, and the camera equipment can be placed in the designated position of the advertising machine. In the unmanned state, the advertising machine plays the program in a loop. The camera rec...

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Abstract

The invention discloses an interactive advertisement display system based on a face fuzzy recognition technology, and the system comprises an advertisement display screen which is used for displayingadvertisements; an advisement player host which is used for deploying advisement playing software and control software and controlling display and switching of advisement player programs; a single face fuzzy recognition camera which is used for carrying out preliminary feature collection on a face; a face recognition server which is used for carrying out fuzzy recognition on the collected face data; a data statistics server which is used for carrying out statistics on the face features and concerned program data; A camera device is added into the advertising machine, the advertising machine circularly plays default programs in an unmanned state, and the camera identifies the situation that a human face enters and actively pushes the corresponding programs according to the statistical dataand the human face feature relation; The advertisement playing software records the residence time of the human face in the specific program and the click browsing record of the specific program by using a camera, and uploads the residence time and the click browsing record to a background data server for data statistics; And when the person leaves, circular default program playing is performed according to the default playing process.

Description

technical field [0001] The invention relates to an advertisement display method, in particular to an interactive advertisement display system based on face fuzzy recognition technology. Background technique [0002] In banks or shopping malls, in order to increase the interactivity of the advertising machine, an infrared sensing device is added, and the advertising machine will automatically play a new program after recognizing the arrival of a person. [0003] The infrared device of the advertising machine recognizes people and then automatically plays a new program. The program is single, and the content of the broadcast program cannot be pushed purposefully according to specific groups of people. It is also impossible to carry out effective statistics and feedback on the effect of advertisement playback. Contents of the invention [0004] Aiming at the problems existing in the prior art, this patent designs a method for fuzzy recognition of human faces through camera e...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06K9/00G09F27/00
Inventor 邓小飞张景涛孙信中矫人全周院平熊婵
Owner NANJING AOTO ELECTRONICS CO LTD
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