Application information push method, application server, application terminal and application information push system

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An application server and application terminal technology, applied in the Internet field, can solve the problems of user experience impact, frequent user reception, and lack of pertinence of application messages.

Active Publication Date: 2014-11-05

TENCENT TECH (SHENZHEN) CO LTD

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Problems solved by technology

[0002] With the rapid development of Internet technology, more and more APPs (applications, application programs) are installed in users' mobile phones, tablet computers and other terminals, and the background application servers of these APPs often actively push application messages to users. The push solution usually does not limit or filter the application messages pushed, which leads to the lack of pertinence in the application messages pushed to the user, and often causes the user to receive the application message too frequently, which greatly affects the user experience and causes the APP to be actively blocked by the user. Block or even uninstall

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[0033] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without creative efforts fall within the protection scope of the present invention.

[0034] The application terminals mentioned in the embodiments of the present invention may include personal computers, tablet computers, smart phones, e-readers, vehicle-mounted terminals, wearable devices, and other Internet devices running APP applications, and communicate with application servers through the Internet. The application server may be a background server of the APP running on the application terminal. The application server in the embodiment of the ...

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Abstract

An embodiment of the invention discloses an application information push method, an application server, an application terminal and an application information push system. The application information push method comprises the following steps that: the application server obtains message operation information of an application message, which is pre-pushed to the application server by the application terminal; the application server determines a target application message, which needs to be pushed to the application terminal currently; and the application server determines whether the target application message is pushed to the application terminal according to the obtained message operation information and a preset application message push rule. By adopting the application information push method, the application server, the application terminal and the application information push system, the application message, which is pushed to the application terminal by the application server, is restricted and filtered.

Description

technical field [0001] The present invention relates to the technical field of the Internet, in particular to an application message pushing method, server, terminal and system. Background technique [0002] With the rapid development of Internet technology, more and more APPs (applications, application programs) are installed in users' mobile phones, tablet computers and other terminals, and the background application servers of these APPs often actively push application messages to users. The push solution usually does not limit or filter the pushed application messages, which leads to the lack of pertinence in the application messages pushed to the user, and often causes the user to receive the application message too frequently, which greatly affects the user experience and causes the APP to be actively blocked by the user. Shield or even uninstall. Contents of the invention [0003] In view of this, an embodiment of the present invention provides an application messa...

Claims

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