Intelligent marketing cloud service platform based on AI and big data

Abstract

The invention discloses an intelligent marketing cloud service platform based on AI and big data. The intelligent marketing cloud service platform is used for solving the problems that an existing marketing platform is insufficient in service planning novelty and not high in enterprise pertinence. The cloud service platform comprises an enterprise login module, a cloud platform, a marketing generation module, a marketing release module, a document retrieval module, a document comparison module, a planner module, a voice recognition module, a problem retrieval module, a problem distribution module, a data acquisition module and a service analysis module. According to the invention, marketing demand data of an enterprise owner is published through the marketing publishing module and is provided for a planner to check; a planner makes a marketing copywriting through a computer terminal or a mobile phone terminal; the copywriting retrieval module is used for retrieving and duplicating marketing copywriting sent by a planner to obtain a repeated value, so that the novelty of the marketing copywriting is ensured; and meanwhile, a plurality of documents are sorted and sent, so that the document with the highest quality can be preferentially sent to an enterprise owner.

Description

technical field [0001] The invention relates to the field of intelligent marketing cloud services, in particular to an intelligent marketing cloud service platform based on AI and big data. Background technique [0002] In recent years, the e-commerce and digital precision marketing industries have developed rapidly. The fierce competition in various industries has intensified the competition for customers among enterprises. How to implement refined marketing solutions according to the needs of enterprises has become a very urgent demand for enterprises. . [0003] In the patent CN104346738A marketing management service system and its marketing management service method, although the corresponding marketing plan has been formulated; but there are shortcomings: the novelty of the marketing plan cannot be judged, and multiple plans cannot be formulated for the enterprise at the same time. send; [0004] The existing high-level marketing plan that cannot be provided to the bu...

AI Technical Summary

Problems solved by technology

[0007] (1) How to quickly match the corresponding marketing plan according to the marketing needs of the business owner, and by publishing the marketing needs, the planners can formulate multiple copywritings according to the marketing needs, and through the duplication checking and sequential sending of the copywriting, it solves the existing problem Insufficient novelty of marketing platform service planning and poor pertinence to enterprises

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