Marketing management system

A technology for sales management and sales representatives, applied in marketing and other directions, can solve problems such as high management costs and difficult to guarantee management quality, and achieve the effect of ensuring feasibility, improving efficiency, and reducing management workload.
CN102446328AInactive Publication Date: 2012-05-09SHENZHEN ANDROIDLAND TECH

Patent Information

Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
SHENZHEN ANDROIDLAND TECH
Publication Date
2012-05-09
Estimated Expiration
Not applicable · inactive patent

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Abstract

The invention discloses a marketing management system, comprising a mobile communication network, the Internet, a gateway, a marketing management platform, a marketing representative mobile terminal and a marketing executive mobile terminal, wherein the gateway is connected between the mobile communication network and the Internet; the marketing management platform is connected with the Internet; the marketing representative mobile terminal, which is connected with the marketing management platform through the mobile communication network and the Internet, is used for uploading marketing picture data to the marketing management platform; the marketing executive mobile terminal, which is connected with the marketing management platform through the mobile communication network and the Internet, is used for uploading data including visit plan information, visit track information and marketing counting information to the marketing management platform and obtaining the marketing picture data uploaded by the marketing representative mobile terminal from the marketing platform. According to the marketing management system provided by the invention, the marketing management quality is improved and the marketing management cost is greatly reduced.
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Description

technical field

[0001] The invention relates to the field of sales, in particular to a sales management system capable of improving the quality of sales management. Background technique

[0002] Sales management is the planning, directing and monitoring of personal selling activities. The sales plan must include the work assignment arrangement of the sales staff. The sales work in each region must be assigned specific personnel. The sales plan must be specific and quantifiable, and it must be able to clearly determine the sales targets that each region or each salesperson needs to complete. The sales management department needs to implement various sales tasks according to the sales plan, closely follow up and supervise the progress of sales work in each sales area, and often check the completion of sales tasks in each area and each salesperson. Understand and deal with the problems immediately, guide and assist the sales staff to deal with the difficulties that may be en...

Claims

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