Streaming media advertisement time sharing allocation and putting system

Abstract

The invention relates to the technical field of multimedia, and provides a streaming media advertisement time sharing allocation and putting system. The system comprises a computer terminal and a display device which plays advertisement information. The computer terminal is connected with the display device. The advertisement information played by the display device is stored in the computer terminal. An advertisement putting control software system is operated in the computer terminal. The advertisement putting control software system is provided with a time module which divides time into at least two time periods. The advertisement putting control software system is also provided with an advertisement classification module which stores the advertisement information in a classified way according to the playing time periods. The advertisement classification module is provided with databases of which the number is consistent with that of the time periods, and the advertisement information played in the same time period is stored in the same database. The advertisement putting control software system is also provided with an advertisement transmission module which transmits the content of different databases to the display device to be displayed in different time periods. Targeted advertisement propaganda is performed for different time points.

Description

technical field [0001] The invention relates to the field of multimedia technology, in particular to an advertisement system. Background technique [0002] Advertisement is a means of publicity that transmits information to the public openly and widely through a certain form of media for a specific need. [0003] Traditional advertisements are spread through traditional media such as television, newspapers, billboards and radio. However, newspaper billboards and other methods mainly display product or service information through static images or text. Although the audience is large and the cost is relatively low, the form of expression is too single to attract consumers. On the other hand, television and radio broadcast information through dynamic images / sounds, but advertisements are often inserted between programs, which can easily cause audience rebellion and high costs. [0004] With the development of technology, there has been a form of broadcasting multimedia advert...

AI Technical Summary

Problems solved by technology

However, the advertisement content played by these display devices is usually controlled by a computer terminal, and the computer terminal stores advertisement information. When the existing display devices play advertisements, they are often sorted according to the storage time of the advertisement information or the storage size of the advertisement information. Sequential playback, unable to achieve targeted advertising at different points in time

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