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Hotel preferential information push method and device, electronic equipment and storage medium

A hotel and discount technology, applied in business, equipment, data processing applications, etc., can solve problems such as limited effect, inability to realize discount information, and wide coverage, so as to improve the order rate, push accurate discount information, and realize iterative optimization Effect

Inactive Publication Date: 2017-12-15
CTRIP COMP TECH SHANGHAI
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, the existing methods of distinguishing discounts, such as distinguishing new and old customers, have a single method, involve a wide range, cost a lot, have limited effects, and cannot push targeted preferential information.

Method used

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  • Hotel preferential information push method and device, electronic equipment and storage medium
  • Hotel preferential information push method and device, electronic equipment and storage medium
  • Hotel preferential information push method and device, electronic equipment and storage medium

Examples

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Embodiment Construction

[0023] Example embodiments will now be described more fully with reference to the accompanying drawings. However, the example embodiments can be implemented in various forms, and should not be construed as being limited to the examples set forth herein; on the contrary, the provision of these embodiments makes the present disclosure more comprehensive and complete, and fully conveys the concept of the example embodiments To those skilled in the art. The described features, structures or characteristics can be combined in one or more embodiments in any suitable way.

[0024] In addition, the drawings are only schematic illustrations of the present disclosure, and are not necessarily drawn to scale. The same reference numerals in the figures indicate the same or similar parts, and thus their repeated description will be omitted. Some of the block diagrams shown in the drawings are functional entities and do not necessarily correspond to physically or logically independent entitie...

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PUM

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Abstract

The invention provides a hotel preferential information push method and device, electronic equipment and a storage medium. The hotel preferential information push method comprises the steps that the same hotel preferential information is pushed to a first user group and the hotel preferential information is not pushed to a second user group, wherein the first user group and the second user group respectively include N different users; the order placing rate of 2N users is calculated for different tags; multiple scene tags are selected from multiple tags; multiple scene tags form one or multiple scenes; when one user searches hotels, multiple tags of the user are acquired, the tags of the user are matched with multiple scene tags of one or multiple scenes, and the user acts as the target user when the tags of the user are completely matched with multiple scene tags of any scene; and the hotel preferential information is pushed to the target user. According to the method and the device, the user experience of hotel reservation can be enhanced for the user, and the order placing rate of the user and the commission income can be enhanced.

Description

Technical field [0001] The present invention relates to the technical field of computer applications, in particular to a device, electronic equipment, and storage medium for pushing hotel preferential information. Background technique [0002] With the rapid development of OTA (Online Travel Agent), more and more hotels can make reservations conveniently and quickly on the Internet. With the increasingly fierce competition in the OTA industry, users have different perceptions and perceptions of prices, and a single price can no longer meet the needs of income and user psychology. As a special commodity, travel commodities require special preferential methods to provide users with a personalized experience. [0003] Existing preferential methods are mainly for all users. According to the hotel's reserve price and revenue needs, it is generally only suitable for macro-control. It is easy for users to choose competitors for price comparison, which causes loss. In today's business so...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0224G06Q30/0222
Inventor 李婷邢婧王琳杜亮亮谢文丹
Owner CTRIP COMP TECH SHANGHAI
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