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Method for realizing program selective purchasing by digital television user and data acquisition through two-dimensional code

A technology for digital TV and data collection, applied in image communication, electrical components, selective content distribution, etc., can solve problems such as poor interaction and difficult user data collection, achieve the effect of ordering and payment, and improving service capabilities and levels

Active Publication Date: 2018-05-18
SICHUAN JINWANGTONG ELECTRONICS SCI & TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

As a one-way network environment, the radio and television network has the problems of poor interaction and difficult user data collection.

Method used

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Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0027] Purchasing renewal process:

[0028] 1. The set-top box generates a QR code according to its current device information encrypted signature.

[0029] 2. The user calls out the QR code through the remote control menu and displays it on the TV screen.

[0030] 3. The user uses our mobile APP to scan the QR code

[0031] 4. The mobile APP transmits the QR code data to the SMS system

[0032] 5. The SMS system queries the user information and the status of the product package currently ordered by the device according to the device information in the QR code, and at the same time queries the list of products that can be purchased and returns it to the APP.

[0033] 6. The APP displays the user's current information and products that can be purchased.

[0034] 7. The user purchases or renews the product package, and creates an order to SMS.

[0035] 8. The user pays for the order (third-party support platform).

[0036] 9. The SMS background receives the response from th...

Embodiment 2

[0040] Data collection process:

[0041] 1. The set-top box generates behavioral data according to user operations (statistics are made in days, and the last 2 months are kept for rolling storage).

[0042] 2. The set-top box uses a compression algorithm to compress the data of these two months. If the data is greater than the set value (considering the capacity and setting degree of the QR code), the statistical granularity of the data is increased (for example, the statistics are calculated in units of two days) ) to re-stat compression until the size requirement is met.

[0043] 3. Encrypt and sign the compressed data and generate the corresponding QR code.

[0044] 4. The set-top box can pop up a two-dimensional code through the menu or periodically, and the user scans the two-dimensional code.

[0045] 5. The mobile APP will report the QR code data to the designated address.

[0046] 6. The background collects and reports the data for analysis and statistics.

[0047]...

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Abstract

The invention discloses a method for realizing program selective purchasing by a digital television user and data acquisition through a two-dimensional code. The method comprises the steps of: (1), generating the two-dimensional code, wherein the two-dimensional code includes device information of a set-top box itself, user watching behaviour information and encryption information; (2), displayingthe two-dimensional code: calling the two-dimensional code through a set-top box menu to display on the screen of a television, or, regularly popping out the two-dimensional code to display on the screen of the television by the set-top box; (3), scanning and uploading the two-dimensional code, wherein a user scans the two-dimensional code through a mobile phone app, and transmits the two-dimensional code to a management side through the mobile phone app; and (4), identifying the two-dimensional code: identifying information of the two-dimensional code by the management side, and performing data statistic analysis according to the identified two-dimensional code information, or entering a program selective purchasing process. By means of the method disclosed by the invention, conversion from a unidirectional broadcast television network to a bidirectional interactive network can be realized; and thus, the service capability and level of a broadcast television system are improved.

Description

technical field [0001] The invention relates to a method for data collection and transmission in the field of digital television, in particular to a method for digital television users to select programs and collect data through two-dimensional codes. Background technique [0002] Currently, digital TV users generally watch programs in a prepaid manner, and need to purchase related programs or channels in advance. As a one-way network environment, the radio and television network has the problems of poor interaction and difficult user data collection. Contents of the invention [0003] The purpose of the present invention is to provide a method for digital TV users to purchase programs and collect data through two-dimensional codes, which is convenient for users to purchase programs and data collection. [0004] The present invention is achieved like this: [0005] A method for digital TV users to purchase programs and collect data through two-dimensional codes, comprisi...

Claims

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Application Information

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IPC IPC(8): H04N21/472H04N21/4627H04N21/41
CPCH04N21/4126H04N21/4627H04N21/47211
Inventor 文艺白慧生杨磊吴建军
Owner SICHUAN JINWANGTONG ELECTRONICS SCI & TECH
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