An online game promotion method based on big data analysis

A big data and online game technology, applied in the field of online game promotion, can solve problems such as high cost, poor promotion effect, and poor pertinence

Active Publication Date: 2020-10-23
江苏果米文化发展有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The purpose of the present invention is to provide an online game promotion method based on big data analysis, which solves the problems of poor pertinence, poor promotion effect and high cost in the promotion process of existing online games

Method used

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Embodiment Construction

[0021] The technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the embodiments of the present invention. Apparently, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without creative efforts fall within the protection scope of the present invention.

[0022] The present invention is an online game promotion method based on big data analysis, comprising the following steps:

[0023] S1. Divide the specified area into a number of interconnected rectangular areas with the same area. The side lengths of each rectangular area are equal. Each rectangular area is marked as 1,2,...,i,... ,n;

[0024] S2. Obtain the time when each mobile terminal in each rectangular area enters the area, and obtain the number of mobile terminals in each rectangular ...

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Abstract

The invention discloses an online game promotion method based on big data analysis, comprising the following steps: dividing into several rectangular areas; acquiring the number of mobile terminals in each area; acquiring the software names in each mobile terminal in each area; acquiring all webpage game software and divide them according to the type of game software; compare the software names in each mobile terminal with the game database sets corresponding to different types of games stored in the database; count the association between the game names in each mobile terminal and the game types stored in the database degree coefficient; compare the correlation degree coefficient with the set correlation degree coefficient threshold value, and promote the games in the game types with the correlation degree coefficient greater than the threshold value to the mobile terminal. The invention facilitates the promotion of games of the same type to the mobile terminals by determining the types of games in each mobile terminal, realizes the effective promotion of webpage games, has the characteristics of high promotion efficiency and strong pertinence, and greatly improves the benefits of webpage game promotion.

Description

technical field [0001] The invention belongs to the technical field of online game promotion, and relates to an online game promotion method based on big data analysis. Background technique [0002] Online game, the English name is Online Game, also known as "online game", referred to as "online game", refers to the game that uses the Internet as the transmission medium, uses the game operator's server and the user's computer as the processing terminal, and uses the game client software as the information interaction window. Sustained individual multiplayer online games for entertainment, leisure, communication, and virtual achievement. [0003] In the promotion process of existing online games, game promotion merchants usually adopt large-scale game promotion methods to promote games to all mobile terminal users, resulting in large-scale and full-scale game promotion. The problem of poor effect is that it is impossible to analyze the type of game downloaded in the mobile t...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04L29/06G06Q30/02
CPCG06Q30/0271H04L67/131
Inventor 杨利玉蔡娜娜赵梦霞
Owner 江苏果米文化发展有限公司
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