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Dual purpose advertising device

a technology of advertising device and bumper sticker, which is applied in the field of advertising device, can solve the problems of limited use of bumper sticker, and essentially limited use, and achieve the effect of convenient transportation and extended use period of advertising devi

Inactive Publication Date: 2006-04-27
THE BEISTLE
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Benefits of technology

The present invention is a multipurpose advertising device that can function as both a bumper sticker and a re-useable cup holder. The device includes a bumper sticker assembly and an insulation assembly. The insulation assembly is divided into a tab portion and a body portion, with the tab portion having an exposed strip of adhesive on its surface. The device can be stored or shipped without the adhesive being exposed and can be easily transported without any exposed adhesive. The user can peel off the adhesive strip and use the device as a cup holder or bumper sticker as desired. The invention allows an advertiser to gain an extended period of use of the advertising device.

Problems solved by technology

The disadvantage of a bumper sticker is its limited use.
Due to the adhesive second side, the bumper sticker is essentially limited to a single purpose; application to a single surface.
The disadvantage of the disposable cup holder is that, although inexpensive, it is limited to a single use.
The disadvantage of the durable cup holder is that it is bulky and, relative to a disposable cup holder, expensive.
Additionally, all types of cup holders are, essentially, limited to use a cup holder.

Method used

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Examples

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Embodiment Construction

[0020] As used herein, the phrase “semi-resistant to adhesives” means a surface to which an adhesive, or a device having an adhesive surface, may be temporarily applied to, but which further allows the adhesive to be easily removed therefrom.

[0021] As used herein, the phrase “cup holder” shall mean a device structured to encircle or partially enclose containers such as, but not limited to, cups, cans, bottles, glasses, or mugs.

[0022] As shown in FIG. 1, the present invention provides an advertising device 10 that is similar to a traditional bumper sticker. The advertising device 10 is, preferably, rectangular having two generally parallel long sides 11 and two generally parallel short sides 12. The advertising device 10 is sized to be a bumper sticker having long sides 11 with a length between about 9.5 inches and 10.5 inches, and preferably a length of 10 inches, and short sides 12 with a length between about 2.75 inches and 4.0 inches, and preferably a length of 3.75 inches.

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Abstract

An advertising device is provided having a bumper sticker assembly and an insulation assembly. The bumper sticker assembly has a first side that is semi-resistant to adhesives and a second side having an adhesive applied thereto. The insulation assembly has a flexible, planar insulation member and a panel of release material coupled thereto. Prior to use, or for storage, the advertising device is kept flat with the bumper sticker assembly releasably coupled to said release material. The advertising device may be used as a cup holder by removing a portion of the insulation assembly, thereby exposing a strip of adhesive, wrapping the advertising device around a container and adhering the strip to the bumper sticker assembly first side. Alternatively, the entire insulation assembly may be removed and the bumper sticker assembly may be used as a traditional bumper sticker.

Description

CROSS-REFERENCE TO RELATED APPLICATION [0001] The present application is a continuation application based on U.S. Ser. No. 10 / 645,119, filed Aug. 21, 2003.BACKGROUND OF THE INVENTION [0002] 1. Field of the Invention [0003] This invention relates to an advertising device and, more specifically, to an advertising device having at least two functions including use as a beverage holder and use as an adhesive advertisement, i.e., a “bumper sticker.”[0004] 2. Description of the Prior Art [0005] One type of common advertising device is an adhesive advertisement structured to be applied to a flat surface, such as an automobile. Typically the adhesive advertisement is applied to a bumper and is commonly, and hereinafter, identified as a “bumper sticker.” The bumper sticker may, of course, be applied to any surface such as, but not limited to, walls, notebook covers, luggage, displays, or other vehicles. The bumper sticker is typically a sheet having a first side with a printed indicia includ...

Claims

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Application Information

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Patent Type & Authority Applications(United States)
IPC IPC(8): B32B33/00
CPCB29C63/06B65D25/36B65D81/389Y10T428/14G09F23/00G09F2003/0251G09F3/10
Inventor WILSON, DOUGLAS
Owner THE BEISTLE