Apparatuses, methods and systems for enhanced posted listing generation and distribution management

Abstract

The Enhanced Posted Listing Management (EPLM) system facilitates generating, distributing, managing and tracking posted listing that are based on a sponsor's underlying data entry. The underlying data entry may be configured as an advertisement or offer for any number of goods, services or opportunities. As an example, the data entry may be a posting on specialized search facilitation site, such as Monster.com. The posted listings may be distributed to a posted listing aggregation web site, such as an online classified web site. Advantageously, the post EPLM system incorporates additional support resources into posted distributed listings. The additional support resources facilitate web user tracking and posted listing maintenance. Accordingly, the EPLM enable a posted listing sponsor to effectively and efficiently access posted listing performance and manage one or more posted listings.

Description

PRIORITY CLAIM[0001]This application is a continuation and claims priority to United States patent application Ser. No. 11 / 618,595, filed Dec. 29, 2006 and entitled “APPARATUSES, METHODS AND SYSTEMS FOR ENHANCED POSTED LISTING GENERATION AND DISTRIBUTION MANAGEMENT” (Attorney Docket No. MNST-027 / 00US 279901-2056). The entire contents of the aforementioned application are herein expressly incorporated by reference.CO-PENDING RELATED APPLICATION[0002]This application cross-references the co-pending U.S. patent application titled, “Apparatuses, Methods And Systems For Enhanced Posted Listing Support Resource Management”, filed Dec. 29, 2006, with Ser. No. 11 / 618,587. The entire contents of the co-pending application are expressly incorporated by reference herein.FIELD OF THE INVENTION[0003]The present invention is directed generally to apparatuses, methods, and systems for generating and managing posted listings. More specifically, the apparatuses, methods and systems described herein ...

AI Technical Summary

Benefits of technology

The patent describes an enhanced posted listing management (EPLM) system that helps generate, distribute, and track posted listings based on a sponsor's data entry. The system can incorporate supplemental support resources to help with data collection and maintenance. In an employment opportunity search implementation, the system allows a potential employer to create held listings based on their data entry. The system also allows the sponsor to designate specific data entries for distribution to job description websites. The EPLM system provides flexibility for different applications and goods / services / opportunities. Overall, the system enables efficient and effective creation and distribution of posted listings while tracking their performance.

Problems solved by technology

However, this approach also presents several obstacles for posted listing sponsors (the entities that offer the available goods / services / opportunities).

It is difficult to evaluate the efficacy of this type of posted listing.

Generally, posted listing aggregation web sites do not facilitate determining performance metrics related to the quality and / or quantity of web user interaction with a particular posted listing.

Furthermore, there are significant issues the related to effective life-span of a posted listing.

For these reasons, the efficacy and lifespan of a posted listing may be extremely limited.

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