There is provided a method of managing
wireless data traffic for a
wireless end-
user device. The method includes associating the
wireless end-
user device with a
wireless data service that defines a set of one or more permitted
Internet access destinations, receiving, at a network intermediary configured to mediate
Internet access for the wireless end-
user device, a request from the wireless end-user device to access data associated with a first
Internet access destination of the set of one or more permitted Internet access destinations, providing, via the network intermediary, the wireless end-user device with access to the first Internet access destination in response to the request, measuring
data traffic exchanged between the wireless end-user device and the network intermediary in connection with the access to the first Internet access destination, and classifying the measured
data traffic as being associated with the first one of the first Internet access destinations.