Interactive mobile wireless digital tv
Patent Information
- Authority / Receiving Office
- CN Β· China
- Current Assignee / Owner
- SONY CORP
- Publication Date
- 2009-02-18
- Estimated Expiration
- Not applicable Β· inactive patent
Smart Images
Figure 1 Figure 2
Abstract
Description
technical field
[0001] The present invention relates generally to digital television (DTV). Background technique
[0002] Utilize services such as Integrated Services Digital Broadcasting (ISDB), Digital Multimedia Broadcasting (DMB), Digital Video Broadcasting (DVB-H) and MediaFLO in wireless telephony networks such as GSM or CDMA networks TM The telecentric standard can deliver TV content to mobile phones. As understood in this application, consumers not only want to watch TV on their wireless phones, but they also want to interact with TV shows. The present invention recognizes that not only is this interaction desirable to the consumer, but it also benefits the content provider by allowing the consumer to click deep into the ad to order the product. As otherwise recognized in this application, there are instances where telephony carrier support is not available or is not ideal for receiving user interactions. The present invention understands that non-telephony wirele...