System and method for releasing short messages/multimedia messages

Abstract

The invention discloses a system and a method for releasing short messages/multimedia messages. The system for releasing the short messages/multimedia messages comprises a WEB service module, a database module, a short message/multimedia message transceiving module, a position module and a content scheduling module, wherein the WEB service module is used for entering the order relation between short message/multimedia message contents and a user, setting and storing the priority and the releasing mode of each short message/multimedia message and the associated relation among the short messages/multimedia messages to the database module, and releasing the short message/multimedia message contents to form formal and available short message/multimedia message contents; the position module isused for acquiring the number and position of the user entering a releasing area; and the content scheduling module is used for releasing the short messages/multimedia messages by adopting a preset releasing strategy according to stored information and the user number and position information which are sent by the position module. The system and the method support two modes of position triggeringreleasing and active releasing, can adopt the preferential strategy to support the associated function among the short messages, is favorable for the competition among advertisers, strengthens the advertising effect, and expands benefits of the advertisers and operators.

Description

technical field [0001] The invention relates to the field of message systems, in particular to a short message / multimedia message distribution system and method. Background technique [0002] SMS service refers to the text information service carried out by operators and sent to user terminals through mobile networks. According to different originating objects, it can be divided into point-to-point SMS and application-to-point SMS. Point-to-point refers to the way that user terminals send short messages to each other. The application-to-point short message refers to the short message interaction between the application program and the user terminal. The application-to-point SMS can be divided into uplink SMS and downlink SMS according to the sending method. Uplink SMS means that the user terminal sends SMS to the application program, such as on-demand SMS. Downlink SMS means that the application program sends SMS to the user terminal, such as sending advertisement conten...

AI Technical Summary

Problems solved by technology

[0006] ①Basically, they are released separately, without considering the correlation between text messages, and the advertising effect is not ideal

[0007] ② There i

Images