A method and system for displaying and playing video program information

Abstract

The invention discloses a video program information presentation playing method and system. The video program information presentation playing method includes steps that an intelligent terminal acquires a play address of video program relevant information; the intelligent terminal acquires the corresponding video program relevant information from a cloud server according to the play address of the video program relevant information and plays. The video program information presentation playing method and system can play business or advertisement information without influencing the watching of television viewers when playing a video program, the video program watching comfort is improved for the television viewers, and moreover, the information communication and interaction can be performed through a video streaming channel or a metadata streaming channel.

Description

technical field [0001] The present invention relates to the technical field of video playing, in particular to a method and system for displaying and playing video program information. Background technique [0002] Television has been popularized in millions of households. With the improvement of technology, people began to switch from analog signals to digital signals, and the set-top boxes that emerged as the times require have settled in thousands of households; with the improvement of broadband technology, residential broadband and optical fiber have been introduced to households; Interactive terminals such as set-top boxes and broadband communication have gradually matured, and applications such as interactive video-on-demand have also blossomed. [0003] Usually, TV stations will insert scrolling business or advertisement information at the bottom of the screen during the broadcast of video programs, while TV viewers have to passively receive various scroll bars or var...

AI Technical Summary

Problems solved by technology

[0003] Usually, TV stations will insert scrolling business or advertisement information at the bottom of the screen during the broadcast of video programs, while TV viewers have to passively receive various scroll bars or various advertisement information at the bottom of the screen while watching TV programs. The viewing effect of TV viewers is greatly reduced. Therefore, it is urgent to adopt some kind of video program information playback, which can not only insert business or advertisement information when playing video programs, but also not affect the viewing effect of TV viewers.

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