Method and apparatus for providing information to be released

Abstract

The invention aims to provide a method and an apparatus for providing information to be released. The method comprises the following steps of detecting a current playing video file and determining corresponding video related information of the video file in a releasing trigger condition when the releasing trigger condition is satisfied; acquiring information about to be released and corresponding to the video related information according to the video related information and multiple pieces of attribute information of the information to be released; and providing information to be released for a user. The information about to be released and provided for the user, and the content of the video file are relatively highly related. The user acceptability of the releasing information is greatly improved. The releasing effects of the releasing information are improved. Meanwhile, expanded information related to the video file content is further provided for the user. The user can rapidly acquire information to his / her interest with high efficiency from the releasing information. Furthermore, the video file watching experience of the user is further improved.

Description

technical field [0001] The present invention relates to the field of Internet technologies, and in particular, to a technology for providing information to be published. Background technique [0002] Currently, when a user watches a video file online through a video website, the video website also provides some information to be released along with the video file, for example, before the video file starts playing, when the video file is paused, and the like. The to-be-released information includes, but is not limited to, audio and video information, animation information, picture information, and a combination of the above-mentioned multiple types of information; the content of the to-be-released information may include product information, public welfare information, and the like. However, in the prior art, the content of the information to be released provided by the video website to the user is generally irrelevant to the content of the currently playing video file. For e...

AI Technical Summary

Problems solved by technology

However, in the prior art, the content of the information to be released provided by the video website to the user is generally irrelevant to the content of the currently playing video file. For example, when the user is playing a sports program, the video website may provide the user with the information to be released of the cosmetic content.

[0003] Since the existing schemes for providing users with information to be released fail to take into account the correlation between the information to be released and the video file currently played by the user, the information correlation is low, so the user acceptance of the released information is poor; at the same time, due to The existing technology also fails to consider providing extended information related to the currently playing video, resulting in users being unable to quickly and efficiently obtain the information they are interested in from the published information

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