Network operation recording method and system

Abstract

The invention discloses a network operation recording method and system. The method comprises the steps: enabling information correlates with a data object to be written into a data package based on an obtained operation for the data object; carrying out the analysis of the data package, and recording the obtained information as global variables, so as to enable the information to be used for the processing of all recorded global variables. The method and system employ record storage, recognition and transmission modes based on network operation information (parameters), such as the combination of cookies data package and script js global variables (cookies+js global variables). The method and system effectively iron out the defects of complex and difficult URL analysis and recognition in the conventional technology, simplify a transmission mode of parameters and other information, and improve the processing efficiency, such as network flow tracking and monitoring. Furthermore, the method directly reads the js global variables, can be compatible with various types of script codes, such as js statistic codes, thereby improving the processing efficiency on the whole (such as network flow tracking and monitoring), and simplifying the processing process.

Description

technical field [0001] The invention relates to the technical field of network processing, in particular to a network operation recording method and system. Background technique [0002] On the Internet, the processing of websites, especially the tracking and monitoring of website access traffic, generally requires adding script code (javascript, js for short) on the relevant web pages of the website, and using the js code to identify the access traffic (that is, to identify the traffic parameters After identification), the result data obtained by identification is submitted to the background for analysis and storage. Taking the traffic tracking and monitoring on the search platform as an example, in addition to tracking and monitoring the natural traffic of general search results, it will also track and monitor the promotion traffic of the promotion information corresponding to or related to the query returned by the search. [0003] Among them, natural traffic: it can be ...

AI Technical Summary

Problems solved by technology

[0010] (1) The owner (such as an advertiser) who provides promotional information (such as an advertisement) needs to perform special processing on the URLs of the promotional materials (such as advertising ideas and keywords in the advertisement) corresponding to all the promotional information (such as written in the preceding examples) input parameters), which makes the operation more difficult

Taking SEM as an example, usually the number of keywords purchased in the SEM promotion account is tens of thousands or even hundreds of thousands. If you need to track the traffic brought by each keyword, you need to add these hundreds of thousands Modify the corresponding URLs again, which cannot be completed without special tools and skills

Moreover, if the advertiser wants to change a different statistical code midway, all URLs may need to be changed again

[0011] (2) Cannot be compatible with multiple analysis codes (for example: script js analysis code, or script js statistics code)

[0016] In this way, if the advertiser's website uses the B statistical code, it cannot recognize the parameters in the URL of the format A

Images