User interest based electronic leaflet distribution method and system

A technology of user interest and leaflets, applied in the direction of electronic digital data processing, special data processing applications, instruments, etc., can solve the problems of asymmetric demand, regardless of the interest and emotion of the audience, and achieve the effect of reducing waste and overcoming blindness

Inactive Publication Date: 2016-08-31
黄旭
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] The current electronic single-page publishing platform mainly produces multimedia leaflets (including H5 leaflets) online, and then publishes them on social networks and other self-media in a blind and broad way. Considering the interests and emotions of the audience, the demand is seriously asymmetrical, regardless of the reception situation and user acceptance. To put it bluntly, it is just a simple transfer of the traditional paper leaflet delivery method to the Internet and social media

Method used

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  • User interest based electronic leaflet distribution method and system
  • User interest based electronic leaflet distribution method and system

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Embodiment 1

[0017] Embodiment 1. A method for distributing electronic leaflets based on user interests.

[0018] see figure 1 , The method for distributing electronic leaflets provided in this embodiment includes: S1, collecting user characteristic information and user behavior data, and collecting merchant characteristic information and merchant behavior data.

[0019] Specifically, when a user logs in through a client (such as a smart phone, a tablet, etc.) or accesses a web server through a user client, the server data center can collect user characteristic information and user behavior data through the user client. When the merchant client logs in to its application program or accesses the web server through the merchant client, the server data center can collect merchant characteristic information and merchant behavior data through the merchant client. Wherein, the server data center collects user characteristic information and user behavior data as well as merchant characteristic i...

Embodiment 2

[0028] Embodiment 2. An electronic leaflet distribution system based on user interests.

[0029] see figure 2 , the electronic leaflet distribution system provided in this embodiment includes a data collection module 21 , a data analysis module 22 , a task distribution module 23 and a feedback module 24 .

[0030] Among them, the data collection module 21 is used to collect user characteristic information and user behavior data, as well as merchant characteristic information and merchant behavior data.

[0031] The data analysis module 22 is configured to analyze user characteristic information and user behavior data to obtain user interest and hobby data, and analyze merchant characteristic information and merchant behavior data to obtain merchant operation data.

[0032] The task distributing module 23 is used for distributing the electronic leaflet requested by the merchant to the corresponding client according to the merchant's request for distributing the electronic lea...

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PUM

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Abstract

The invention discloses a user interest based electronic leaflet distribution method and system. The method includes: S1, acquiring user character information, user behavior data, merchant character information and merchant behavior data; S2, analyzing the user character information and the user behavior data to obtain user interest and hobby data, and analyzing the merchant character information and the merchant behavior data to obtain merchant operation data; and S3, distributing an electronic leaflet to be distributed at the request of a merchant to a corresponding user through a server data center according to a task request of electronic leaflet distribution of the merchant, wherein the content of the electronic leaflet to be distributed at the request of the merchant matches the interest and hobbies of the user. While distributing the electronic leaflet, the method and system combine the user interest and hobbies and the merchant operation data, and then the merchant can distribute the electronic leaflet to the user pointedly, and blind distribution of the electronic leaflet can be avoided.

Description

technical field [0001] The invention relates to the field of distribution of electronic leaflets, in particular to a method and system for distributing electronic leaflets based on user interests. Background technique [0002] The current electronic single-page publishing platform mainly produces multimedia leaflets (including H5 leaflets) online, and then publishes them on social networks and other self-media in a blind and broad way. Considering the interests and emotions of the audience, the demand is seriously asymmetrical. Regardless of the reception situation and user acceptance, to put it bluntly, it simply moves the traditional paper leaflet delivery method to the Internet and social media. Contents of the invention [0003] The technical problem to be solved by the present invention is to provide a method and system for distributing bill leaflets based on user interests, which can realize targeted distribution of electronic leaflets. [0004] The technical scheme...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30G06Q30/02
CPCG06F16/9535G06Q30/0271
Inventor 黄旭
Owner 黄旭
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