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Generation method and terminal equipment of customer return visit event

An event and customer technology, applied in the field of communication, can solve the problem of high customer churn rate and achieve the effect of reducing the churn rate

Active Publication Date: 2020-11-03
PING AN TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] In view of this, the embodiment of the present invention provides a method for generating a customer return visit event and a terminal device to solve the problem in the prior art that the customer churn rate is high due to the inability to retain potential online shopping customers in time

Method used

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  • Generation method and terminal equipment of customer return visit event
  • Generation method and terminal equipment of customer return visit event
  • Generation method and terminal equipment of customer return visit event

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Embodiment Construction

[0040] In the following description, specific details such as specific system structures and technologies are presented for the purpose of illustration rather than limitation, so as to thoroughly understand the embodiments of the present invention. It will be apparent, however, to one skilled in the art that the invention may be practiced in other embodiments without these specific details. In other instances, detailed descriptions of well-known systems, devices, circuits, and methods are omitted so as not to obscure the description of the present invention with unnecessary detail.

[0041] In order to illustrate the technical solutions of the present invention, specific examples are used below to illustrate.

[0042] figure 1 It shows the implementation flow of the method for generating customer return visit events provided by the embodiment of the present invention, and the method flow includes steps S101 to S106. The specific implementation principle of each step is as fo...

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Abstract

Provided are a method, a device, terminal equipment and a medium for generating a customer return visit event, applicable to the field of communication technologies. The method comprises: obtaining, according to a buried point code preset in a page, each control triggered by a user in the page (S101); generating a user operation sequence according to a triggering order of each control (S102); obtaining a standard operation sequence that matches the user operation sequence (S103); comparing the user operation sequence with a standard operation sequence to detect whether each control in the standard operation sequence appears in sequence in the user operation sequence (S104); and if each control in the standard operation sequence does not appear in sequence in the user operation sequence, obtaining a login account of the user, and generating a customer return visit event associated with the login account to perform a return visit to the user on the basis of the customer return visit event (S105). By generating a customer return visit event, the scheme realizes a return visit to the user, ensuring that in the follow-up return visits, potential customers can be tracked and retained in time, thereby reducing the churn rate of the customer.

Description

technical field [0001] The invention belongs to the technical field of communication, and in particular relates to a method for generating a customer return visit event and a terminal device. Background technique [0002] With the rapid development of Internet technology, the financial market has gradually expanded on the Internet. Therefore, users have gradually become keen on purchasing various financial products on the Internet. Generally speaking, the purchase operation process of financial wealth management products is relatively complicated and cumbersome. For example, it may involve multiple links such as user registration, identity authentication, user login, bank card binding, and click-to-purchase. Therefore, in the process of purchasing financial wealth management products on the webpage, if there are objective problems such as network instability or the user is not familiar with the operation steps, which makes the user unable to complete the entire purchase oper...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/953G06Q40/06G06Q30/00
CPCG06F16/951G06Q30/016G06Q40/06
Inventor 丁明珠郑志华
Owner PING AN TECH (SHENZHEN) CO LTD
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