Method and apparatus for charging value-added services, and electronic device

Abstract

The embodiment of the invention discloses a method and apparatus for charging value-added services, and an electronic device, and relates to the value-added service technology. The push cost of the value-added services can be reduced. The method comprises the following steps: analyzing and obtaining characteristic information contained in a received value-added service charging request, and querying a charged value-added service set mapped by the obtained characteristic information; extracting each piece of value-added service in the charged value-added service set in sequence, calculating anexpected charge for displaying the value-added service for a thousand times for each piece of value-added service; arranging the calculated expected charges for displaying the value-added services forthousand times according to a descending order to obtain a value-added service arrangement sequence; calculating an intermediate bidding of each piece of value-added service in the value-added service arrangement sequence according to a preset charging formula; and calculating the charge of the corresponding value-added service according to the expected charges for displaying the value-added services for thousand times and the intermediate bidding of the value-added services. The invention is suitable for charging the value-added services.

Description

technical field [0001] The invention relates to a value-added service charging technology, in particular to a method, device and electronic equipment for charging a value-added service. Background technique [0002] With the continuous development of computer communication and Internet technology, electronic devices such as smart mobile phones, personal digital assistants, palmtop computers, and notebook computers have been more and more widely used. Many value-added service operators have seen business opportunities in launching value-added services based on electronic equipment. High delivery efficiency and other characteristics. [0003] The current value-added service platform can charge different types of value-added services based on various charging types. Among them, the charging types include: charging per thousand impressions (CPM, Cost-Per-Mille) , The method of charging according to each click (CPC, Cost-Per-Click), the method of charging according to each inst...

AI Technical Summary

Problems solved by technology

[0016] In view of this, the embodiments of the present invention provide a method, device and electronic equipment for charging value-added services, which can effectively reduce the push cost of value-added services, increase the return on investment of value-added service operators, and solve the existing problems In the value-added service billing method, a large number of testing is required for valuation, resulting in high cost of value-added service delivery and low return on investment for value-added service operators

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