The invention discloses a method for pushing a message to mobile
application software by using a short message, which comprises the following steps of: constructing short message content, the short message including a URL Scheme and parameter data of an APP; calling a
short message service provided by a
short message service provider, and pushing a short message to the
mobile phone number of the user; enabling the short message application of the user
mobile phone to detect the short message after receiving the short message; when it is detected that the short message is an APP notification message, enabling the short message application to jump to a URL Scheme in the content of the short message; at the moment, evoking the APP and
jumping to a voice broadcast page, wherein at the moment,the broadcast page receives parameters in the short message content; and enabling the APP to verify the received parameters, and
broadcasting prompt voice after
verification is correct. According to the method, the short message with special content is compiled and comprises the URL Scheme of the APP, and after the short message application receives the short message, the short message applicationdirectly skips to the URL Scheme carried in the short message instead of displaying the content of the short message to a user; The method has the advantages that the APP pushing cost is reduced, andthe APP pushing arrival rate is increased.