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Method, device and system for displaying advertisements

An advertising and interactive information technology, applied in the network field, can solve the problems of low popularity of advertisements, lack of interest, and lack of promotion of social networking of target objects.

Pending Publication Date: 2019-10-18
深圳凯茜微想科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] In traditional technology, sharing advertisements in instant messaging or network applications is to send advertisements directly to the target audience, which does not promote the social interaction of the target audience, lacks interest, and the popularity of advertisements is not high

Method used

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  • Method, device and system for displaying advertisements
  • Method, device and system for displaying advertisements
  • Method, device and system for displaying advertisements

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Embodiment Construction

[0090] In order to make the objectives, technical solutions and advantages of the present invention clearer, the following further describes the present invention in detail with reference to the accompanying drawings and embodiments. It should be understood that the specific embodiments described here are only used to explain the present invention, but do not limit the present invention.

[0091] Social platform: used to help users establish social connections and realize communication between users, including instant messaging, SNS (Social Networking Services, social networking services) and other social networking sites or social applications.

[0092] Instant Messaging: (Instant Messaging, referred to as IM) is a terminal service that allows two or more people to use the network to instantly transmit text messages, files, voices and videos.

[0093] Information: Refers to the objects transmitted and processed by audio, news, and communication systems, and generally refers to all c...

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Abstract

The invention discloses a method and a system for displaying advertisements. The method comprises the steps: receiving an interaction information transmission request which comprises one or more pieces of to-be-transmitted interaction information and one or more target objects transmitted by the one or more pieces of interaction information; receiving a sending request of one or more advertisementfiles, wherein the one or more advertisement file sending requests comprise one or more to-be-sent advertisement files, the one or more advertisement files are selected to be sent to one or more selected or all target objects together with one or more pieces of interaction information in the interaction information sending request; and pushing the one or more pieces of interaction information andthe one or more advertisement files in response to the interaction information and the one or more advertisement files, wherein the one or more advertisement files and the selected one or more piecesof interaction information thereof are pushed to one or more or all of the target objects to which the selected one or more pieces of interaction information thereof are sent. According to the method, the device and the system for displaying advertisements, the social contact is promoted, and the social activity of a network platform is improved. The rejection of the target clients to the advertisements is avoided. Meanwhile, the advertisements can directly find and locate the target clients and achieve the advertising effect in a targeted mode. The method, the device and the system have great significance and value for the advertisements.

Description

Technical field [0001] The present invention relates to the field of network technology, in particular to a method, device and system for displaying advertisements. [0002] technical background [0003] Advertisement means advertised. Advertisement is a means of propaganda to convey information to the public openly and widely through a certain form of media for a specific need. Advertisements include non-economic advertisements and economic advertisements. Non-economic advertisements refer to advertisements that are not for profit, such as various announcements, notices, statements, etc. of government administrative departments, social institutions and even individuals. The main purpose is promotion; economic advertisements are also called Commercial advertising refers to advertising for the purpose of profit. It is usually an important means of communicating information between commodity producers, operators and consumers, or an important form of enterprises occupying the market...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0257G06Q30/0277
Inventor 王洁琳
Owner 深圳凯茜微想科技有限公司
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