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Information promotion method and device

A technology of business information and information collection, applied in the direction of digital data information retrieval, advertising, marketing, etc., can solve the problem of lack of effective information assistance in commission setting

Pending Publication Date: 2021-05-11
BEIJING JINGDONG SHANGKE INFORMATION TECH CO LTD +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0005] In view of this, the embodiments of the present invention provide a method and device for information promotion, which can reasonably estimate the attributes of information promotion according to the set target attribute values, and solve the problem of lack of effective information assistance when setting commissions in the process of information promotion. question

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  • Information promotion method and device
  • Information promotion method and device

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Embodiment Construction

[0032] Exemplary embodiments of the present invention are described below in conjunction with the accompanying drawings, which include various details of the embodiments of the present invention to facilitate understanding, and they should be regarded as exemplary only. Accordingly, those of ordinary skill in the art will recognize that various changes and modifications of the embodiments described herein can be made without departing from the scope and spirit of the invention. Also, descriptions of well-known functions and constructions are omitted in the following description for clarity and conciseness.

[0033] In order to solve the problem in the prior art that advertisers set commissions without effective information assistance in network information promotion, the present invention provides a method and device for information promotion, so that advertisers can set promotion commissions through this The plan knows the approximate commission that needs to be set to meet t...

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Abstract

The invention discloses an information popularization method and device, and relates to the technical field of computers. A specific embodiment of the method comprises the following steps: receiving business information, wherein the business information comprises a search word and a target attribute value; obtaining an information set according to the search word of the business information, and sorting the information in the information set according to a sorting factor; determining the attribute of the business information according to the sorting result and the target attribute value of the business information; and performing information promotion according to the attributes of the business information. According to the embodiment, the information promotion attribute can be reasonably estimated according to the set target attribute value, and the problem that effective information assistance is lacked during commission setting in the information promotion process is solved.

Description

technical field [0001] The invention relates to the field of computer technology, in particular to a method and device for information promotion. Background technique [0002] With the development of computer and network technology, network information promotion has become more and more common. For example: the promotion of websites by search platforms, the promotion of restaurants by food delivery platforms, the promotion of products by e-commerce platforms, and so on. When promoting network information, it is necessary to set the ranking position of the information to be promoted, and the ranking position of the information to be promoted depends on the promotion commission set by the information promotion platform. At present, when setting the promotion commission of network information, there is a lack of effective information assistance, and it is usually set according to the commission of the competitive information of the information to be promoted as a reference. ...

Claims

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Application Information

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IPC IPC(8): G06F16/9535G06Q30/02
CPCG06Q30/0251G06Q30/0274G06F16/9535
Inventor 薛林波张润钦李山林
Owner BEIJING JINGDONG SHANGKE INFORMATION TECH CO LTD
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