Method and apparatus for selectively sharing and passively tracking communication device experiences

a communication device and experience technology, applied in the field of selective sharing and passive tracking of communication device experiences, can solve problems such as the difficulty of observing communication channels or influence vectors using traditional market research methods

Inactive Publication Date: 2010-07-20
IKORONGO TEXAS LLC
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Benefits of technology

Enables the tracking and analysis of user experiences across different platforms, providing insights into communication channels and influence vectors, while respecting user privacy through controlled data sharing and access rights, facilitating targeted marketing strategies.

Problems solved by technology

However, it is difficult to observe the channels of communication or vectors of influence using traditional market research methods.

Method used

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  • Method and apparatus for selectively sharing and passively tracking communication device experiences
  • Method and apparatus for selectively sharing and passively tracking communication device experiences
  • Method and apparatus for selectively sharing and passively tracking communication device experiences

Examples

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application examples

[0072]The interfaces and software described above support many methods and devices for sharing communication device and computer usage experiences. One type of sharing communication device user experiences is sharing computer usage experiences, including Internet browsing experiences. Whichever communication device is used, sharing may depend on registration by a user with a registration server. Registration may involve downloading client software to run on the user's system. For enterprise applications, registration may be handled by a system administrator and integrated or coordinated with registration for network login, e-mail or other messaging. In some embodiments, registration may include contractual terms which limit the use of information collected from the user. In other embodiments, registration may be designed to exclude collection of certain user information, such as the user's e-mail address, actual name or physical address. Some users may feel more comfortable register...

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Abstract

The present invention includes methods and devices for passively tracking and selectively sharing user experiences with communication devices, including computers, web-enabled telephones, and PDAs. User rating or comments on their experiences can be captured. Particular aspects of the present invention are described in the claims, specification and drawings.

Description

BACKGROUND OF THE INVENTION[0001]The Internet has opened up new channels of communication and vectors of influence over decision-making. Web sites, peer-to-peer technologies, e-mail and instant messengers are new communication technologies, which have major impacts.[0002]Advertisers and marketers have shown great interest in the influence of these new technologies. However, it is difficult to observe the channels of communication or vectors of influence using traditional market research methods.[0003]Users of the new communication technologies have been particularly quick to embrace instant messengers. Users desire new ways of sharing with friends the experiences they have and discoveries they make using the new communication technologies.[0004]Therefore, there is an opportunity to introduce a new technology, a method and device which provide a new way of sharing experiences, potentially allowing advertisers and marketers to study channels of communication and vectors of influence a...

Claims

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Application Information

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Patent Type & AuthorityPatents(United States)
IPC IPC(8): G06F15/173G06F15/16G06F17/00
CPCG06Q30/02Y10S707/99933G06Q30/0256
InventorBRIGGS, DARREN P.BRUCE, BRADY O.MITCHELL, MICHAEL W.REED, IV, EMILE L.
OwnerIKORONGO TEXAS LLC