Method for analyzing product association of data service in mobile communication industry
A technology for mobile communication services and data services, which is applied in the field of product association analysis of data services in the mobile communication industry, and can solve problems such as systematic processes and real-time automation methods for association rule mining that have not yet been proposed.
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[0064] Here we take a mobile company's mobile phone TV program association analysis and specific selection of live broadcast business as an example to complete the entire mining process of association rules.
[0065] (1) Business understanding and data selection
[0066] Here, a mobile company's mobile TV live broadcast service is associated with the programs, and the business details and related data dimension tables of the business theme are selected.
[0067] (2) Data processing
[0068] Connect the detailed table of the business theme with the relevant dimension tables, and obtain the data in the transaction format of the three time scales of month, week, and day through data cleaning, filtering, and format conversion.
[0069] The processing results are the daily time scale data table (DM_AR_DAY_ZB), the weekly time scale data table DM_AR_WEEK_ZB, and the monthly time scale data table DM_AR_MONTH_ZB.
[0070] The fields of the three tables are the same, and the field li...
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