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Automatic releasing method for wireless Internet advertisement

An Internet advertising and automatic delivery technology, applied in the field of Internet advertising, can solve the problems of poor maintainability, poor scalability, and high cost, and achieve the effect of reliable advertising investment and high advertising efficiency

Inactive Publication Date: 2012-03-14
CHANGZHOU HUITIAN NETWORK TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] Existing Internet advertisement automatic delivery method adopts relational database system, when the data scale reaches a certain scale, it will encounter bottlenecks, poor maintainability and scalability, and performance improvement depends on purchasing expensive hardware, which is extremely costly

Method used

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  • Automatic releasing method for wireless Internet advertisement
  • Automatic releasing method for wireless Internet advertisement

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Embodiment Construction

[0014] In order to make the technical means, creative features, objectives and effects achieved by the present invention easy to understand, the present invention will be further elaborated below.

[0015] figure 1 A schematic diagram of the structure of the present invention is shown.

[0016] For software developed on emerging 3G smart platforms such as Android, Symbian, and IPhone, if you want to place advertisements, you must change the software package and re-release it.

[0017] In this method, the advertisement is output by using the advertisement interface, so as to realize the automatic placement and optimization management of the advertisement.

[0018] The method includes step 101, advertisement matching, performing automatic matching for the current advertisement that needs to be output.

[0019] Then execute step 102, advertisement optimization, to optimize the current advertisement keywords.

[0020] Then execute step 103, advertisement anti-cheating. The adv...

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Abstract

The invention discloses an automatic releasing method for a wireless Internet advertisement, which comprises the following steps: matching an advertisement: automatically matching the advertisement which needs to be output at present; optimizing the advertisement: optimizing a current advertisement keyword; carrying out antispamming on the advertisement; and outputting the advertisement: outputting the matched advertisement. The automatic releasing method belongs to the field of the wireless Internet and is used for automatically releasing the wireless Internet advertisement.

Description

technical field [0001] The invention relates to a method for Internet advertisement, in particular to a method for automatically placing wireless Internet advertisement. Background technique [0002] At present, Internet advertisements, especially wireless Internet advertisements, mainly use manual placement and manual optimization, which is costly and inefficient. [0003] With the development of information technology, there has been a method of automatic delivery of Internet advertisements, but there is a problem of cheating in automatic delivery. The industry generally uses simple factors such as the presence or absence of a referer and repeated IP addresses to determine whether cheating occurs. Slightly more complex cheating cannot be judged with these simple factors. [0004] Existing methods for automatically placing Internet advertisements use relational database systems. When the data scale reaches a certain scale, bottlenecks will be encountered, and maintenance ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
Inventor 周珏
Owner CHANGZHOU HUITIAN NETWORK TECH
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