Method and system for inserting advertisement in iMessage expansion

A technology for inserting advertisements and advertisements, applied in the computer field, can solve the problems of not being able to make full use of advertisements, affecting advertisement revenue, wasting advertisement display, etc., to achieve the effect of increasing advertisement display effect and conversion rate, improving user experience, and reducing disgust.

Pending Publication Date: 2017-08-18
BEIJING ZHANGKUO MOBILE MEDIA TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0006] When the user does not use iMessage; in the process of media operation by the customer, if the user performs less iMessage operations and the iMessage advertising traffic is sufficient, it cannot make full use of iMessage advertising resources; There are many iMessage operations, and when the iMessage ad traffic is insufficient, it cannot satisfy the media’s high frequency of requesting advertisements, which wastes ad display and affects advertising revenue

Method used

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  • Method and system for inserting advertisement in iMessage expansion
  • Method and system for inserting advertisement in iMessage expansion
  • Method and system for inserting advertisement in iMessage expansion

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0045] As shown, a method of inserting advertisements in iMessage extension, including:

[0046] Step 1) Obtain an advertisement acquisition request initiated by a media user, wherein the request includes: request advertisement time, advertisement service id, and advertisement request device information;

[0047] Step 2) send to the server according to the service ID and current user equipment information, etc., and wait for the server to deliver the iMessage advertising material;

[0048] Step 3) After receiving the advertisement material, call the iMessage interface of the iOS system, and pass in the requested advertisement material, thereby displaying the advertisement material in the corresponding position of the iMessage, so as to realize the advertisement in the form of iMessage.

[0049] Preferably, before step 3), the following steps are also included:

[0050] According to the development framework provided by the system, call the iMessage interface, add the iMessage...

Embodiment 2

[0080] A system for inserting advertisements in iMessage extensions, including:

[0081] a request obtaining unit, configured to obtain a request for obtaining an advertisement initiated by a media user, wherein the request includes: requesting advertisement time, advertisement service id, and advertisement requesting device information;

[0082] The material request module is used to send to the server according to the service ID and current user equipment information, etc., and wait for the server to deliver the iMessage creative material;

[0083] The interface calling module is used to call the iMessage interface of the iOS system after receiving the creative material, and pass in the requested creative material, so as to display the creative material in the corresponding position of iMessage to realize the iMessage form advertisement.

[0084] Preferably, an interface configuration module is also provided for invoking the iMessage interface according to the development fr...

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Abstract

The invention discloses a method and a system for inserting an advertisement in iMessage expansion. The method comprises the steps of 1) obtaining an advertisement obtaining request initiated by a media user, wherein the request comprises advertisement request time, an advertisement service id and advertisement request equipment information; 2) judging whether an iMessage advertisement needs to be displayed or not; if the iMessage advertisement needs to be displayed, sending the iMessage advertisement to a server according to a service ID, current user equipment information and the like, and waiting the server to send iMessage advertisement materials; and 3) after the advertisement materials are received, calling an iMessage interface of an iOS system, introducing the requested advertisement materials, and displaying the advertisement materials in the corresponding position of iMessage, thereby realizing the advertisement in the iMessage form.

Description

technical field [0001] The invention belongs to the field of computers, and relates to a method for inserting advertisements in iMessage extension. Background technique [0002] Online advertising is a high-tech advertising operation method that publishes or publishes advertisements on the Internet and transmits it to Internet users through the Internet; it plays an important role in the network marketing method system, and its essential characteristics of online advertising are the same: online advertising Its essence is a means of delivering publicity information to Internet users, and it is a reasonable use of users' attention resources. [0003] The rapid development of online advertising has led to the diversification of advertising forms. According to the changing needs of customers, we can formulate corresponding accurate advertising forms, find suitable advertising investment for customers, and facilitate the development and delivery of advertising. Push to the righ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F9/445H04L29/08
CPCH04L67/34G06F9/44521
Inventor 谢飞潘腾
Owner BEIJING ZHANGKUO MOBILE MEDIA TECH
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