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Activity pushing method, activity pushing device and server

A technology for pushing devices and activities, which is applied to instruments, network data retrieval, network data query, etc., can solve the problems of low accuracy and efficiency of activity push, and achieve the effect of improving experience, accuracy and efficiency.

Active Publication Date: 2021-03-02
BEIJING DIDI INFINITY TECH & DEV
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] However, because the above three situations cannot be considered in the prior art to push activities, for example, when pushing activities according to user preferences, the number of activities pushed to the user exceeds the limited number, so that the activity push The accuracy and efficiency are relatively low

Method used

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  • Activity pushing method, activity pushing device and server
  • Activity pushing method, activity pushing device and server
  • Activity pushing method, activity pushing device and server

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Embodiment Construction

[0042] In order to have a clearer understanding of the above objects, features and advantages of the present invention, the present invention will be further described in detail below in conjunction with the accompanying drawings and specific embodiments. It should be noted that, in the case of no conflict, the embodiments of the present application and the features in the embodiments can be combined with each other.

[0043] In the following description, many specific details are set forth in order to fully understand the present invention. However, the present invention can also be implemented in other ways different from those described here. Therefore, the protection scope of the present invention is not limited by the specific details disclosed below. EXAMPLE LIMITATIONS.

[0044] figure 1 A schematic flowchart of an activity push method according to an embodiment of the present invention is shown.

[0045] Such as figure 1 As shown, the activity pushing method accordi...

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Abstract

The present invention proposes an activity push method, an activity push device, and a server, wherein the activity push method includes: acquiring one or more preset targets of at least one activity to be pushed; predicting that the user to be pushed will complete the preset target Setting the probability of the target; acquiring the pushing rule of the at least one activity; determining whether to push the activity to the user to be pushed according to the probability and the pushing rule. Through the technical solution of the present invention, conflicts among user requirements, consistency of activity goals and push rules can be avoided, so as to improve the accuracy and efficiency of activity push.

Description

technical field [0001] The present invention relates to the technical field of online car-hailing, in particular, to an activity pushing method, an activity pushing device and a server. Background technique [0002] At present, in addition to the car-hailing business, car-hailing software also has a variety of other businesses, such as refueling vehicles, maintenance, buying and selling second-hand cars, and car owner circles. Based on these services, various activities are pushed to users through car-hailing software, such as pushing taxi coupons to users, broadcasting new channels, etc. When pushing activities to users, push activities according to user preferences, for example, push new channels to users who often listen to the radio. Or push activities to users according to push rules, for example, there are 4 activities to be pushed in total, and a maximum of 3 activities can be pushed to the same user. Or push the activity according to the preset goal of the activity...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/9535G06F16/9536
CPCG06Q30/02G06Q30/0207G06Q30/0241G06F16/953
Inventor 叶舟王瑜雷徽
Owner BEIJING DIDI INFINITY TECH & DEV
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