Advertisement putting method of mobile terminal

An advertising, mobile terminal technology, applied in the field of advertising, can solve problems such as unsatisfactory

Inactive Publication Date: 2020-06-05
唐志勇
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] In the traditional technology, when inserting advertisements into videos or images, the advertisements are often played before the program video / image, that is, a section of advertisement is played separately, and then the main video / image can only be entered after the advertisement is played, or the program video / image is shot. , directly into the ad, but either way is unsatisfactory

Method used

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Examples

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Embodiment Construction

[0023] The technical solution of the present invention will be described in detail below to facilitate understanding.

[0024] A mobile advertisement delivery method, including

[0025] Obtain multimedia data to be inserted into the advertisement;

[0026] Extract keywords of multimedia data content information, and obtain advertisements matching the multimedia data according to the keywords;

[0027] At a preset position in the multimedia data, image superimposition of the matched advertisement and the multimedia data is performed to obtain the multimedia data inserted into the advertisement.

[0028] In the method, performing image superposition of the matched advertisement with the multimedia data at a preset position in the multimedia data includes:

[0029] Performing image overlay on the matched advertisement and the multimedia data at a preset time position in the multimedia data;

[0030] And / or the content matching position in the multimedia data, and image overlaying the matched...

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Abstract

The invention discloses an advertisement putting method of a mobile terminal. The method comprises the steps of obtaining multimedia data of a to-be-inserted advertisement; extracting multimedia datacontent information keywords, and obtaining advertisements matched with the multimedia data according to the keywords; and performing image superposition on the matched advertisement and the multimedia data at a preset position in the multimedia data to obtain multimedia data after the advertisement is inserted. According to the advertisement putting method of the mobile terminal, the advertisement can be inserted into the proper image scene to realize reasonable insertion of the advertisement, so that the user is not influenced as much as possible, and the playing of the advertisement is notinfluenced.

Description

Technical field [0001] The present invention relates to the technical field of advertisements, and specifically, is a mobile terminal advertisement placement method. Background technique [0002] At present, with the increasing development of communication technology and the increasingly abundant video and image resources, online video / images have become an indispensable part of users’ life and entertainment. The image of mobile video advertising is vivid and expressive, with its unique media Marketing value has gained the favor of more and more advertisers and has become an important source of revenue for video companies. [0003] In traditional technology, when inserting advertisements into videos or images, the advertisements are often played before the video / image of the program, that is, an advertisement is played separately, and then after the advertisement is played, the video feature / image can be entered, or when the program video / image is taken At the time, the advertisem...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0264G06Q30/0277
Inventor 不公告发明人
Owner 唐志勇
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