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Information pushing method and device, electronic equipment and computer readable storage medium

A technology of information push and sequence information, applied in the field of data processing, which can solve the problems of less identity information and behavior data, unfavorable new user push, etc., and achieve the effect of improving push

Active Publication Date: 2021-06-22
CHENGDU OPPO TELECOMM TECH CORP LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] In practice, it has been found that today’s Internet servers usually push corresponding push information to different users based on the user’s identity information and behavior data, but for some new users, the identity information and behavior data that the server can obtain are relatively low. less, which is not conducive to the Internet server to push information to these new users

Method used

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  • Information pushing method and device, electronic equipment and computer readable storage medium
  • Information pushing method and device, electronic equipment and computer readable storage medium
  • Information pushing method and device, electronic equipment and computer readable storage medium

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Embodiment Construction

[0033] The following will clearly and completely describe the technical solutions in the embodiments of the application with reference to the drawings in the embodiments of the application. Apparently, the described embodiments are only some, not all, embodiments of the application. Based on the embodiments in this application, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the scope of protection of this application.

[0034] It should be noted that the terms "first", "second", "third" and "fourth" in the description and claims of this application are used to distinguish different objects, rather than to describe specific order. The terms "comprising" and "having" and any variations thereof in the embodiments of the present application are intended to cover a non-exclusive inclusion, for example, a process, method, system, product or device comprising a series of steps or units is not necessarily limited to exp...

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Abstract

The embodiment of the invention relates to the technical field of data processing, and discloses an information pushing method and device, electronic equipment and a computer readable storage medium. The method comprises the steps: obtaining first application sequence information of a new user, and searching a target user similar to the new user according to the first application sequence information; according to historical behavior data of using each application program by the target user, determining a historical score of each tag corresponding to each application program by the target user; and then predicting a future score of the target user for each label in a future first time period according to the historical score, and pushing information to the new user in the future first time period according to the future score. By implementing the embodiment of the invention, the accuracy of pushing the information to the new user can be improved.

Description

technical field [0001] The present application relates to the technical field of data processing, and in particular to an information push method and device, electronic equipment, and a computer-readable storage medium. Background technique [0002] As the Internet becomes more and more popular, users can learn about some current events through various push information pushed by the Internet in their daily life and work, thereby improving their own knowledge. [0003] In practice, it has been found that today’s Internet servers usually push corresponding push information to different users based on the user’s identity information and behavior data, but for some new users, the identity information and behavior data that the server can obtain are relatively low. less, which is not conducive to Internet servers to push information to these new users. Contents of the invention [0004] The embodiment of the present application discloses an information pushing method and devic...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F16/9535G06F16/958G06K9/62H04L29/08
CPCG06F16/9535G06F16/958H04L67/55G06F18/22Y02D10/00
Inventor 刘曙铭
Owner CHENGDU OPPO TELECOMM TECH CORP LTD
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