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User portrait accurate delivery system and delivery method

A user and portrait technology, applied in special data processing applications, instruments, electrical digital data processing, etc., can solve the problems of lack of timeliness, affecting the accuracy of recommended data delivery, and the inability to update content that users are not interested in, etc.

Pending Publication Date: 2022-04-19
上海倍增智能科技有限公司
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AI Technical Summary

Problems solved by technology

[0003] In the existing process of recommending data to the user terminal based on the user portrait, the user is often analyzed based on the user's behavior to push the recommended data that the user is interested in to the user terminal. However, due to the lack of timeliness of the user's behavior, the user is not interested. The content cannot be updated in the user portrait in a timely manner, which affects the accuracy of recommended data placement

Method used

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  • User portrait accurate delivery system and delivery method
  • User portrait accurate delivery system and delivery method
  • User portrait accurate delivery system and delivery method

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Embodiment Construction

[0037] The implementation of the present invention will be illustrated by specific specific examples below, and those skilled in the art can easily understand other advantages and effects of the present invention from the contents disclosed in this specification.

[0038] see Figure 1 to Figure 2 . The present invention provides a technical solution: a system for precise delivery of user portraits, including a user behavior analysis module, a user portrait storage module, a data retrieval module, and a delivery monitoring module;

[0039] The user behavior analysis module is used to obtain user behavior analysis data according to user interests;

[0040] The user portrait storage module is used to add and store the user behavior analysis data sent by the user behavior analysis module;

[0041] The data retrieval module is used to query the recommendation data for users according to the user behavior analysis data stored in the user portrait storage module;

[0042] The del...

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Abstract

The invention discloses an accurate user portrait delivery system and delivery method in the technical field of user portrait management, and the system comprises a user behavior analysis module, a user portrait storage module, a data calling module and a delivery monitoring module. The user behavior analysis module is used for obtaining user behavior analysis data according to user interests; and the user portrait storage module is used for adding and storing the user behavior analysis data sent by the user behavior analysis module. According to the method for storing the user behavior data by using the user portrait, the recommended data pushed to the user side can be conveniently monitored, and the operation data of the user for checking the recommended data is extracted; and the deletion management of the user behavior data stored in the user portrait is realized according to whether the operation data exceeds the preset value, so that the recommendation data can be better and accurately released to the user side according to the user portrait.

Description

technical field [0001] The present invention relates to the technical field of user portrait management, in particular to a system and a method for accurately delivering user portraits. Background technique [0002] User portraits, also known as user personas, are widely used in various fields as an effective tool to outline target users, connect user demands and design directions. In the process of actual operation, we often use the most simple and life-like words to connect the user's attributes, behaviors and expectations. As a virtual representative of actual users, the user personas formed by user portraits are not constructed outside of the product and the market. The formed user personas need to be representative of the main audience and target groups of the product. [0003] In the existing process of recommending data to the user terminal based on the user portrait, the user is often analyzed based on the user's behavior to push the recommended data that the user i...

Claims

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Application Information

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IPC IPC(8): G06F16/9535G06F16/23G06F16/2457
CPCG06F16/9535G06F16/2379G06F16/2457
Inventor 吴光辉
Owner 上海倍增智能科技有限公司
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