Control method for media playing

A technology for media playback and control methods, which is applied in the fields of information recording, magnetic recording, and information storage on disks, and can solve the problems of lack of humanization, low audience acceptance, and blind advertisement placement. Effect

Inactive Publication Date: 2009-12-02
高文龙
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] The present invention provides a control method for media playback, which determines whether the advertisement is to be played according to the consumer's degree of attention to the product, and solves the lack of humanization and low audience acceptance caused by the method of completely relying on rigid indoctrinati...

Method used

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  • Control method for media playing
  • Control method for media playing
  • Control method for media playing

Examples

Experimental program
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Embodiment Construction

[0018] Specific embodiments of the present invention are described with reference to the above drawings.

[0019] Depend on figure 1 As can be seen from the figure, the control method of this media playback includes the following steps:

[0020] A. An induction mechanism is set around the media player;

[0021] B. When the sensing mechanism senses the specific action of the audience, it sends a control signal to the control mechanism of the media player;

[0022] C. According to the signal situation, the control mechanism calls out the corresponding media information pre-stored in the memory of the media player to play.

[0023] The invention utilizes the induction mechanism arranged around the media player to sense the audience's specific actions, and controls whether the advertisement is played according to the audience's actions.

[0024] The control signal in the step B is the signal sent by the human body sensing mechanism. When the customer stays within the coverage a...

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PUM

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Abstract

The invention relates to a control method for media playing, which comprises the following steps: sensing mechanisms are arranged around a media player; when the sensing mechanisms sense the specific action of the audience, a control signal is sent to a control mechanism of the media player, and the control mechanism acquires the corresponding advertisement which is prestored in a memory of the media player and plays the advertisement according to the condition of the signal, wherein the control signal is sent from a sensor on a human sensing mechanism, a scanning and recognizing device, a currency detector or equipment for storing goods. By adopting the technical scheme, the control method for media playing can be used for deciding the playing condition of the advertisement according to the attention degree of the audience, thus the humanization idea is enhanced, the audience is easy to accept, and advertisers can accurately determine target customers for the advertisement. Meanwhile, the playing times of the advertisement in the target customers can be accurately counted to provide the accurate basis for business decision and advertisement accounting.

Description

technical field [0001] The invention relates to media information play control technology, in particular to a control method for media play. Background technique [0002] The media playing in the prior art, especially the media playing involving advertisement content, whether it is a media that only plays advertisements or a media that intersperses advertisements in other programs, is played in a pre-designed sequence and time. During the broadcast, little attention was paid to the audience's willingness to accept, and the method of rigid indoctrination was completely adopted, which was not humanized, and the audience's acceptance was relatively low. However, when manufacturers place advertisements, they only determine the advertising price based on the coverage rate of the media, the advertising broadcast period, etc., and there is no accurate statistics on the specific number of people watching the advertisement and whether the viewing audience is a target consumer group o...

Claims

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Application Information

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IPC IPC(8): G11B19/02H04L12/28G06Q30/00
Inventor 高文龙
Owner 高文龙
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