Autonomous behavior-based product marketing support system and method

Abstract

The invention relates to an autonomous behavior-based product marketing support system and method, is a support system which can provide marketing management for a plurality of products at the same time and initiatively provides a novel product marketing mode which is suitable for ordinary users to participate extensively and has great influence. Except for relevant network elements and various product marketing platforms of an original telephone switching network, the product marketing support system is also provided with the autonomous behavior-based product marketing support platform. The system has the following main functions: mainly adopting user autonomous promotion in a short message or network mode to provide parallel support for multi-product and multi-region marketing; and meanwhile, ensuring that transmission or marketing tasks of each product or service are independent to realize noninterference among promotion and transmission tasks. Moreover, the marketing support system and method can strictly limit participating populations and regions and provide real-time marketing awards for participating users. Meanwhile, marketing personnel can learn personal marketing performance in real time, thereby furthest arousing the working enthusiasm of marketing personnel.

Description

technical field [0001] The present invention relates to an operating system and method for new value-added telecommunication services, specifically, a product marketing support system based on autonomous behavior and its working method, belonging to the technical field of telecommunication value-added services. Background technique [0002] At present, in various commodity market economies, there have emerged many popular physical or other service products or commodities. However, the traditional methods of product marketing that are widely used now have the following problems: most of the marketing methods only focus on the promotion of the performance or quality of the product itself. In marketing promotion. Although experiential marketing has appeared and carried out in some places, and has stimulated the enthusiasm of some users, its effect is limited to the activation of a single, active user, and has not formed a large-scale spontaneous communication effect. In addit...

AI Technical Summary

Problems solved by technology

However, the traditional methods of product marketing that are widely used now have the following problems: most of the marketing methods only focus on the promotion of the performance or quality of the product itself. Marketing promotion

Although experiential marketing has appeared and carried out in some places, and has stimulated the enthusiasm of some users, its effect is limited to the activation of a single, active user, and has not formed a large-scale spontaneous communication effect

In addition, the promotion and marketing of existing products are mostly carried out in a decentralized manner, and there is no unified marketing management platform, which is not conducive to the unified management of the business, let alone the promotion and popularization of the business

[0003] Moreover, according to the applicant's investigation, at present, in the domestic computer industry or related technical fields, there seems to be no marketing support system and its application for multiple products based on user autonomous behavior marketing.

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