A method and device for media interaction
An interaction method and media technology, applied in the field of information processing, can solve the problem of low interaction efficiency, achieve the effects of wide application, reduce harassment, and improve the quality of media messages
Active Publication Date: 2018-03-23
TENCENT TECH (BEIJING) CO LTD
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[0005] However, in the media interaction system of the prior art, the media release behavior of the media provider has a fixed release mode, that is, the same media release method is used for each media provider, and the media provider cannot be determined based on the media statistical information. The media release method is adjusted, so the interaction efficiency is not high
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[0021] In order to make the object, technical solution and advantages of the present invention clearer, the present invention will be further described in detail below in conjunction with the accompanying drawings.
[0022] In the embodiment of the present invention, the medium is a material entity between the disseminator and the receiver to load, transmit, and extend specific symbols and information. For example, the media can specifically be books, newspapers, magazines, radio, television, movies, the Internet, etc. and their production and dissemination institutions.
[0023] Preferably, the medium is Internet advertisement.
[0024] In the embodiment of the present invention, a dynamically adjusted media interaction technical solution is proposed for the precise grouping of friends. A bypass monitoring system can be introduced into the media release system to monitor various statistical data of the media in real time, use the statistical data to evaluate the media releas...
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The embodiment of the invention provides a medium interactive method and device. The method comprises the steps of obtaining a medium release task, determining medium audience screening parameters of a medium source according to the medium release task, and determining a medium audience identifier list of the medium source on the basis of the medium audience screening parameters; releasing media corresponding to the medium release task for medium audiences in the medium audience identifier list; obtaining medium release statistical information, and adjusting the medium audience screening parameters on the basis of the medium audience statistical information. Various medium statistical data are monitored, and the follow-up medium release is adjusted through the statistical data, so that the medium interactive efficiency is improved; in addition, difference medium release modes are set for different medium providers, media can be more precisely released, and the medium release efficiency is improved as well.
Description
technical field [0001] The embodiments of the present invention relate to the technical field of information processing, and more specifically, to a media interaction method and device. Background technique [0002] With the rapid development of computer technology and network technology, the Internet (Internet) and instant communication technology play an increasingly important role in people's daily life, study and work. In traditional media interaction activities, basic elements such as media owner, media content, media content audience, and media performance all reflect the degree of civilization in each period in a certain area. All of these image elements, to varying degrees, reflect the social and economic traces of the times as a kind of culture. Search engine advertisement is an exemplary application for comprehensive utilization of information. [0003] User-generated content (UGC) is a new way for users to use the Internet, that is, from the original download-ba...
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IPC IPC(8): G06F17/30
CPCG06F16/958
Inventor 王辉刘里田明王瑶
Owner TENCENT TECH (BEIJING) CO LTD