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A way to ensure the duration of the ad

A technology for advertising playback and advertising duration, applied in image communication, selective content distribution, electrical components, etc., can solve problems such as unfavorable maintenance and lower user experience, and achieve interests protection, rights and user experience, and duration Effect

Active Publication Date: 2019-11-26
ZHONGGUANG REDIANYUN TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

This design can guarantee the interests of advertisers and video sites, but it may reduce user experience and is not conducive to maintaining user groups

Method used

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  • A way to ensure the duration of the ad
  • A way to ensure the duration of the ad
  • A way to ensure the duration of the ad

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0043] like figure 1 As shown, Embodiment 1 of the present invention provides a method for ensuring the duration of advertisement playback, including the following steps:

[0044] S1: Receive a user's video acquisition request, search for a corresponding video file according to the content of the request, and encrypt the video file to obtain at least one encrypted video file, and each encrypted video file corresponds to a decoding key;

[0045] S2: Bind the encrypted video file, the decoding key, and the advertisement file to generate an encrypted file package, and set the playing of the advertisement file as a sufficient and necessary condition for decoding the video file, each of the decoding keys The key corresponds to an advertisement file;

[0046] S3: Send the encrypted file package to the user;

[0047] S4: When the user plays the advertisement file, decoding of the video file is started synchronously; when the advertisement file is played, the video file is decoded a...

Embodiment 2

[0050] This embodiment 2 provides a method for ensuring the duration of advertisement playback on the basis of embodiment 1, and this embodiment 2 further defines that the step S1 includes the following steps:

[0051] S1.1: Find the corresponding video file according to the video acquisition request sent by the user;

[0052]S1.2: Split the video file into several segments according to the duration;

[0053] S1.3: Encrypt several segments respectively to obtain several encrypted video files, and each encrypted video file corresponds to a decoding key.

[0054] The length of videos with different content also varies widely. A piece of news is about 10 minutes long, an episode of TV drama is about 45 minutes long, a movie is 1.5-2.5 hours long, and a variety show or a party can last up to 3-4 hours. For a longer video, if the same advertisement is used as a shorter video, it will affect the interests of the video website manager; if the advertisement is played continuously for...

Embodiment 3

[0062] This embodiment 3 provides a method for ensuring the duration of advertisement playback on the basis of embodiment 1, and this embodiment 3 further defines that the step S2 includes the following steps:

[0063] S2.1: Bind each encrypted video file and its corresponding decoding key with an advertisement file to generate an encrypted file package;

[0064] S2.2: Set the playback of the advertisement file as a necessary and sufficient condition for decoding the video file, that is, the decoding of the video file must be accompanied by the playback of the advertisement file, and the playback of the advertisement file must be accompanied by the Decoding of video files.

[0065] Setting the playback of the advertisement file as a sufficient and necessary condition for the decoding of the video file, on the one hand, the decoding of the video file must be realized through the complete playback of the advertisement, so as to prevent the user from closing the advertisement and...

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PUM

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Abstract

The invention provides a method and a system for ensuring advertisement playing duration. The method comprises the steps of encrypting a video file, binding the video file with an advertisement file, and setting the playing of the advertisement file to be a necessary and sufficient condition for decoding the video file. On one hand, the user has to play a full advertisement to realize decoding of the video file if the user wants to watch a video, thereby preventing the user from closing the advertisement by oneself and ensuring the advertisement playing times and duration; on the other hand, the playing of the advertisement is bound to drive the decoding of the video file, thereby avoiding the deception of playing the advertisement in an unlimited manner, and ensuring the video watching right and use experience of the user. Through the design, the method and the system provided by the invention ensure the advertisement playing duration without damaging the interests of the user, so that the interests of the advertiser, the video website manager and the user can be guaranteed.

Description

technical field [0001] The invention belongs to the field of video playing, in particular to a method for ensuring the playing time of an advertisement Background technique [0002] Advertisement means to advertise widely. Advertisement is a means of publicity that transmits information to the public openly and widely through a certain form of media for a specific need. Advertisement has a broad sense and a narrow sense. Advertisements in a broad sense include non-economic advertisements and economic advertisements. Non-economic advertisements refer to advertisements that are not for profit. Promotion; Advertisements in a narrow sense only refer to economic advertisements, also known as commercial advertisements, which refer to advertisements for the purpose of profit, usually an important means of communicating information between commodity producers, operators and consumers, or enterprises occupying the market, promoting products, An important form of providing labor ser...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/2668H04N21/266H04N21/845H04N21/431H04N21/2347
CPCH04N21/2347H04N21/26613H04N21/2668H04N21/4316H04N21/8456
Inventor 纪琦华蒲珂曾泽基李哲山胡彬方宏蔡忠善张毅萍魏明蔡辉
Owner ZHONGGUANG REDIANYUN TECH CO LTD
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