Information promotion method and information promotion device

Abstract

The invention discloses an information popularization method and an information popularization device. The method includes the following steps: encoding media information and popularization information, and encapsulating the corresponding encoded data obtained to form a media information stream file and a popularization information stream file; dividing the media information stream file and the popularization information stream file into file blocks supporting independent decoding; constructing a playlist based on the addresses of the file blocks, and returning the playlist to a user side; andtransmitting corresponding file blocks to the user side in turn in response to a request of the user side for the file blocks in the playlist. By implementing the method and the device of the invention, popularization information can accurately reach the user side and be played, and information processing delay can be avoided.

Description

Technical field [0001] The invention relates to Internet information promotion technology, in particular to an information promotion method and information promotion device. Background technique [0002] With the development of the Internet industry, especially the mobile Internet, information promotion through the Internet has become a new form of information dissemination and has been widely used. [0003] Generally, when a user watches an online video, the related technology uses the video requested by the user to be sent to the user side together with information (referred to as promotion information) that promotes specific objects (such as people, things, events, goods, and services). At the same time the video is played on the user side, the promotion information is presented to achieve the effect of using the promotion information for publicity. [0004] Generally, the promotion information adopts video or audio formats, and the video client plays the promotion information in...

AI Technical Summary

Problems solved by technology

[0005] At present, various content filtering functions are often run on the user-side terminal, such as network firewalls, content filtering plug-ins in browsers, etc., and a considerable part of the content filtering functions are run in the default mode on the user-side terminal, or with the operation The system runs in a bundled manner, and it is difficult for ordinary users to set up according to individual needs

[0006] This leads to the following problem. The content filtering function will use various methods to filter or block the promotion information, resulting in the promotion information that is useful to the user cannot be effectively reached and displayed on the user side, causing users to delay processing because they cannot obtain useful promotion information in a timely manner. opportunity

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