Multimedia data recommendation method, device, equipment and computer-readable storage medium

Abstract

The disclosure relates to a multimedia data recommendation method, device, equipment and computer-readable storage medium, and belongs to the field of computer technology. The method includes: determining the first score of the target multimedia data according to the attribute information and historical operation records of the target user identification and the attribute information of the target multimedia data; determining the adjustment weight according to the negative operation times of the target multimedia data; according to the adjustment weight, The first score is adjusted to obtain a second score of the target multimedia data; based on the second score, the multimedia data is recommended to a terminal corresponding to the target user identifier. The second score combines the number of preset negative operations on the target multimedia data, which can not only reflect the matching degree between the target user and the target multimedia data, but also reflect the quality of the target multimedia data, and can accurately indicate that the target user likes the target multimedia data probability, which improves the accuracy of the score, improves the recommendation effect, and avoids causing interference to target users.

Description

technical field [0001] The present disclosure relates to the field of computer technology, and in particular to a multimedia data recommendation method, device, equipment and computer-readable storage medium. Background technique [0002] With the rapid development of Internet technology and the gradual improvement of users' entertainment needs, video-based entertainment methods have been welcomed by the majority of users. Many users will post videos or watch recommended videos in their leisure state. If the video is not of interest, it will not be able to meet the entertainment needs of users. Therefore, how to recommend videos of interest to users has become an urgent problem to be solved. [0003] In related technologies, the attribute information and historical operation records of the target user identification and the attribute information of the target video are usually obtained, and the score value of the target video is determined according to the attribute informa...

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Problems solved by technology

[0005] The present disclosure provides a multimedia data recommendation method, device, equipment, and computer-readable storage medium, which can overcome the problems in related technologies that the determined score is not accurate enough, cannot accurately represent the probability that the target user likes the target video, and the recommendation effect is not good. and the problems that easily cause disturbance to users

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