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Page Grouping for Site Traffic Analysis Reports

a page grouping and traffic analysis technology, applied in the field of page grouping, can solve the problem that users often take a somewhat wandering approach through pages

Inactive Publication Date: 2008-08-21
ADOBE INC
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Benefits of technology

[0011]The present invention allows website administrators to specify page groups for site analysis reporting purposes. Website administrators are able to specify single pages and / or page groups as checkpoint nodes, and can configure the system of the invention to provide information as to a particular visitation path through the checkpoints. The system then presents usage statistics for the specified visitation path. According to the techniques of the present invention, the system is able to recognize a visitation path among checkpoints, regardless of whether the user visits other nodes in the course of the checkpoint traversal. Thus, even if a user takes “side trips” through other web pages that are not designated as checkpoints, the present invention is able to provide meaningful site path analysis with respect to those nodes that are designated as check-points. Thus, the present invention can be used to specify any group of pages as a single checkpoint node for website traffic analysis and reporting purposes.

Problems solved by technology

As a result, users often take a somewhat wandering approach through pages of a website, including side trips and tangents.

Method used

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  • Page Grouping for Site Traffic Analysis Reports
  • Page Grouping for Site Traffic Analysis Reports
  • Page Grouping for Site Traffic Analysis Reports

Examples

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Embodiment Construction

[0023]The following description and accompanying figures are merely illustrative of the techniques of the invention. One skilled in the art will recognize that the techniques of the invention can be implemented in other ways and in other contexts wherein it is desirable to capture and analyze sequential relationships among nodes. In addition, the particular layout and appearance of the screen shots and reports provided herein are intended to be exemplary.

[0024]Referring now to FIG. 1, there is shown an example of a system 100 for website traffic data collection. User 112 interacts with client machine 107, which runs a software application such as browser 110 for accessing and displaying web pages. In response to a user 112 command such as clicking on a link or typing in a URL, client machine 107 issues a web page request 111 that is transmitted via the Internet to content server 101. In response to request 111, content server 101 transmits HTML code 102 to client machine 107. Browse...

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Abstract

Website administrators can specify page groups and / or single pages as checkpoint nodes for site analysis reporting purposes, and can configure the system of the invention to provide information as to a particular visitation path through the checkpoints. Any group of pages can be designed as a single check-point node for website traffic analysis and reporting purposes. Page groups can be used in place of or in addition to individual web pages in any context where site traffic analysis is being presented or performed.

Description

CROSS-REFERENCE TO RELATED APPLICATIONS[0001]The present patent application claims priority from U.S. Provisional Patent Application Ser. No. 60 / 887,468, filed Jan. 31, 2007, for “Site Analysis Report”, which is incorporated herein by reference.[0002]The present patent application claims priority as a continuation-in-part of U.S. Utility patent application Ser. No. 10 / 609,008, filed Jun. 27, 2003, for “Capturing and Presenting Site Visitation Path Data”, (attorney docket no. OMN8054), which is incorporated herein by reference.FIELD OF THE INVENTION [0003]The present invention is related to website traffic analysis reports, and more particularly to techniques for grouping pages in such reports.DESCRIPTION OF THE BACKGROUND ART[0004]Website providers often wish to collect data that describes usage and visitation patterns for their websites and for individual web pages within the sites. Such information can be extremely valuable in developing usage statistics for various purposes, incl...

Claims

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Application Information

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IPC IPC(8): G06F17/30
CPCG06Q30/02G06F11/323
Inventor ERROR, CHRISTOPHER REIDERROR, BRETT
Owner ADOBE INC
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