Mobile medium information synthesis business platform system and implementing method thereof

Abstract

The invention discloses a mobile media information integrated business platform system and a realization method. The method comprises the following steps: a mobile terminal user is connected to a media information platform through different basic business channels by a basic business access unit by an integrated access gateway; a business logic control unit generates and executes the business flow and the logic of the media information platform, and collects the user attribute and the terminal attribute of a terminal user, so that all separated businesses are connected in series and the conditions thereof are controlled, and communication, conversion and matching of all businesses are realized; a business generation and management unit manages the media material in the system, the logic parameter of the business, the business logic, and upward and downward channels of the media information; an access unit management application service is applied, a unified third party interface is provided, and an expansibility interface developed in a value-added way on the media information system platform is provided, so as to provide the interface function of business service for an expanded system. In the invention, different business capacity parts can be uniformly applied under an access gateway frame simply and conveniently.

Description

technical field [0001] The invention relates to the technical field of a mobile media information service platform, in particular to a mobile media information integrated service platform system based on a mobile core network and an implementation method thereof. Background technique [0002] With the development of mobile communication services, especially the development of third-generation mobile communication service technology, mobile communication and the Internet are becoming more and more closely integrated, and mobile value-added services are becoming more and more abundant. With the rapid development of mobile communication services, all operators are making great efforts to enter the field of value-added services, trying to establish various mobile communication value-added service platforms. [0003] Operators have developed a large number of mobile users. However, the current mobile media information functions based on the basic service capabilities of mobile co...

AI Technical Summary

Problems solved by technology

[0014] The business form is single. At present, it is mainly based on SMS group sending and WAP media information. The form is single, the user adhesion is poor, and the business cannot be interacted with. It is difficult to provide users with a good business experience.

[0015] The platform integration is poor, each business platform is independent, each system operates vertically and independently, business interaction is difficult, data is difficult to share, a lot of valuable data is wasted, and the utilization rate of equipment is also poor

[0016] User acceptance is poor. Due to the current mobile media information, especially mass SMS media information, users are extremely disgusted. The business form of WAP media information is single and the audience is small. It is difficult to achieve the effect of digital marketing. Effective innovation in business form and process organization

[0017] Therefore, it is very necessary to carry out effective business innovation, platform innovation, technological innovation, and process innovation on the mobile media information business platform, so that the previous business systems can be abandoned, independent construction, data incompatibility, inability to reuse and interoperate, multiple devices, Disadvantages of difficult management

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