Control system and method for publishing advertisement using advertisement location label

A technology for advertising release and control system, applied in data processing applications, commerce, instruments, etc., can solve the problem of not taking into account the difference, inability to distinguish advertisements, etc., to improve the click rate, enhance the effect of advertising release, and improve the effect of interest.

Inactive Publication Date: 2009-06-24
上海亿动信息技术有限公司
View PDF1 Cites 22 Cited by
  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Such a method does improve the accuracy of posting advertisements, so that advertisements that are not suitable for publishing on the webpage are excluded, but it does not take into account the specific differences between different advertisement slots on a web page, so it is impossible to distinguish between advertisement slots Ads that should be published

Method used

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View more

Image

Smart Image Click on the blue labels to locate them in the text.
Viewing Examples
Smart Image
  • Control system and method for publishing advertisement using advertisement location label
  • Control system and method for publishing advertisement using advertisement location label
  • Control system and method for publishing advertisement using advertisement location label

Examples

Experimental program
Comparison scheme
Effect test

Embodiment Construction

[0021] Fig. 1 shows a schematic diagram of the working principle of an advertisement release control system that utilizes an advertisement slot label to issue an advertisement to an advertisement slot according to a specific embodiment of the present invention, and it summarizes how the advertisement release control system 3 provided by the present invention can provide information to other systems, The principle of terminal advertising. Among them, other systems such as system 51 and system 52 or terminals such as user terminal 53 send request information to the advertisement publishing control system 3 in various ways, requesting it to provide advertisements, specifically, the information that will be provided to these other systems or One or more advertising slots contained in the carrier in the terminal provide advertisements accordingly. Preferably, the other systems or terminals communicate with the advertisement publishing control system 3 through a network, for example...

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to view more

PUM

No PUM Login to view more

Abstract

The invention provides a controlling method for advertisement release to an advertising site by adopting advertising site labels in an advertisement release controlling system, and the controlling method comprises the following steps: a. advertising labels and advertising site labels matched with advertisements are selected from all the advertisements to be released as alternative advertisements; b. one advertisement is selected from all the alternative advertisements as the advertisement released to the advertising site. The invention also provides an advertisement release controlling system of releasing advertisements to the advertising site by adopting advertising site labels and an auxiliary controlling method for confirming advertising site labels in the advertisement release controlling system and an auxiliary controlling system for confirming advertising site labels for advertisements. The invention analyzes and selects advertisements suitable to release advertisement space through information of advertising site labels, precisely realizes advertisement release. The invention carries on analysis at the angle of each advertising site in the carrier of the release advertisement so that the interest of the audience can be improved to the great extent and the click rate of advertisements is improved.

Description

technical field [0001] The present invention relates to an advertisement release control system, especially an advertisement release control system and a corresponding control method for releasing advertisements to the advertisement space according to the content corresponding to the advertisement space label, as well as an auxiliary control method and an auxiliary control method for determining the advertisement space label for the advertisement space accordingly. Control System. Background technique [0002] With the rapid development of computer network technology and wireless Internet technology, the information on the Internet and / or wireless Internet (hereinafter collectively referred to as: the network) is becoming more and more abundant, and the number of users surfing the Internet through various user terminals has increased sharply. The prospect is also more and more recognized by people, especially the wireless Internet. Enterprises and various groups have begun ...

Claims

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to view more

Application Information

Patent Timeline
no application Login to view more
Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/00G06Q30/02
Inventor 马良骏
Owner 上海亿动信息技术有限公司
Who we serve
  • R&D Engineer
  • R&D Manager
  • IP Professional
Why Eureka
  • Industry Leading Data Capabilities
  • Powerful AI technology
  • Patent DNA Extraction
Social media
Try Eureka
PatSnap group products

Browse by: Latest US Patents, China's latest patents, Technical Efficacy Thesaurus, Application Domain, Technology Topic.

© 2024 PatSnap. All rights reserved.Legal|Privacy policy|Modern Slavery Act Transparency Statement|Sitemap