User portrait library construction method and device, computer equipment and storage medium

A construction method and portrait technology, which is applied in the field of user portrait database construction, can solve problems such as the inability to connect enterprises and their customer data, the inability of enterprises to efficiently build user portrait databases, and the limited scale of user data, so as to achieve the effect of efficient construction

Inactive Publication Date: 2019-04-26
深圳市华云中盛科技股份有限公司
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  • Application Information

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Problems solved by technology

Since the data is related to the information security of enterprises or organizations, the application and mining of data is usually limited to internal use. Some enterprises can accumulate limited user data, and cannot use its few dimensional features to complete complete and effective user data. The c

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  • User portrait library construction method and device, computer equipment and storage medium
  • User portrait library construction method and device, computer equipment and storage medium
  • User portrait library construction method and device, computer equipment and storage medium

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[0052] The technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are part of the embodiments of the present invention, not all of them. Based on the embodiments of the present invention, all other embodiments obtained by those of ordinary skill in the art without creative work shall fall within the protection scope of the present invention.

[0053] It should be understood that when used in this specification and the appended claims, the terms "including" and "including" indicate the existence of the described features, wholes, steps, operations, elements and / or components, but do not exclude one or The existence or addition of multiple other features, wholes, steps, operations, elements, components, and / or collections thereof.

[0054] It should also be understood that the terms used in this specifi...

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Abstract

The invention relates to a user portrait library construction method and apparatus, a computer device and a storage medium. The method comprises the steps of obtaining original feature information from a user terminal; Performing multi-dimensional feature analysis on the original feature information to obtain an analysis result; Storing the analysis result in a database of a column storage structure; Adopting an ID breakthrough algorithm to associate different ID information in all databases to form a multi-dimensional feature tag library; Performing clustering analysis on the multi-dimensional feature tag library to obtain key feature indexes; And storing the key feature indexes in a reserved database to form a user portrait library. According to the invention, a data channel between an enterprise and a client is opened, so that a basic user portrait library can be efficiently constructed and various data demand services of the client can be quickly responded.

Description

technical field [0001] The present invention relates to a method for constructing a user portrait library, and more specifically refers to a method, a device, a computer device and a storage medium for constructing a user portrait database. Background technique [0002] User portrait refers to a tagged user model abstracted based on user attributes, user preferences, living habits, user behavior and other information. In layman's terms, it is to label users, and labels are highly refined feature identifications obtained through the analysis of user information. Through labeling, some highly generalized and easy-to-understand features can be used to describe users, which can make it easier for people to understand users. And it can be convenient for computer processing. A database formed by combining several user portraits is called a user portrait database. [0003] With the development of big data and artificial intelligence, people's understanding of the importance of da...

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Application Information

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IPC IPC(8): G06F16/22G06F16/2455G06F16/2458G06F16/28
Inventor 吕仲琪向坤黄炯仲顾正
Owner 深圳市华云中盛科技股份有限公司
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