Method of obtaining free resources by means of network media telephone terminal bundling

Abstract

The invention relates to a method for using network media telephone terminal binding to attain free resource application. The invention arranges advertisement service number, intercommunication advertisement server, index search service, user intercommunication answer record and answer result and a user account data base, on the network service platform of variable telephone terminal supporting the network media; the network media telephone terminal calling platform calls the advertisement service number, the user selects the method that the service via the network media telephone terminal binding to attain free resource application, which can comprise a intercommunication advertisement publish and free-resource application binding mode to make the network media telephone terminal via the keyboard can operate the intercommunication advertisement display mode and via the external television and acoustics to display the advertisement information received from the network calling center platform media server, develop said network media telephone terminal to free application resource to apply users.

Description

technical field [0001] The present invention relates to a method for obtaining free resource applications by bundling network media phone terminals, and also relates to an advertisement publishing method, especially providing an interactive advertisement playback mode actively accepted by terminal users by bundling free application resources with network media phone terminals. Background technique [0002] With the advent of the Internet age, digital media has become the latest information carrier after language, text and electronic technology. The development of digital media has greatly changed people's lives, and it has also had a profound impact on traditional advertising media. The interactive advertisement with the network as the medium of communication has become a new and popular form of advertisement. This makes both advertising companies and marketing companies face the pressure and opportunity to change marketing communication methods and select advertising media...

AI Technical Summary

Problems solved by technology

[0005] 1. Seriously lagging advertising research cannot provide comprehensive, accurate and fair research data to advertisers and advertising agencies; it is impossible to accurately understand users' surfing habits; effective etc.

[0006] 2. The rigid banner (including button) advertising form reduces the effect of online advertising, and cannot give full play to the interactivity of online advertising

And monotonous ad placement weakens the effect of the ad even more

[0007] 3. Users’ passive acceptance of website advertisements makes most websites choose the strategy of lowering prices due to homogeneous business, thus causing vicious competition to have a negative impact on the development of the online interactive advertising industry

This method proposes the idea of ​​using free resources as a compulsive advertising medium, but the playback mode adopts the commonly used interstitial mode and reward method for advertising on Internet sites at present, and the non-specific terminal receiving advertising information cannot guarantee the completion of the interaction process, and it is difficult to specifically judge whether the user is genuine or not. Advertisements are effectively received through the terminal, and this method provides a forced mixture of business applications and advertisements on non-specific terminals, which limits the user's choice of business applications and advertisements, thereby affecting the effect of advertisements

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