Control method for releasing information to mobile terminal in information release system

A technology of mobile terminal and control method, which is applied in the direction of service based on location information, wireless communication, record carrier used by machines, etc., to achieve the effect of reducing cost and improving efficiency

Inactive Publication Date: 2011-05-11
WEIPENG INFORMATION TECH SHANGHAI CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Therefore, radio frequency identification technology brings the possibility of precise positioning of mobile terminal location

Method used

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  • Control method for releasing information to mobile terminal in information release system
  • Control method for releasing information to mobile terminal in information release system
  • Control method for releasing information to mobile terminal in information release system

Examples

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Embodiment Construction

[0025] figure 1 A flow chart showing a control method for publishing information to mobile terminals in an information publishing system according to the first embodiment of the present invention. Specifically, in this embodiment, step S210 is first performed, and the mobile terminal obtains the first information through radio frequency. Specifically, a wireless radio frequency device (such as a radio frequency card reader / writer, radio frequency card) placed in a specific position or object sends the first information to the mobile terminal in a radio frequency manner, and the mobile terminal receives the first information The first information, wherein the first information may preferably include any one or more information of advertisement identification information, billboard identification information, and billboard geographic location information. In a preferred example, the wireless radio frequency device includes a radio frequency card reader / writer, which transmits e...

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Abstract

The invention provides a control method for releasing advertisements in an advertisement information release system. The method comprises the following steps: a. a mobile terminal acquires first information in a radio frequency mode; b. advertisement request information is sent to a background service system according to the first information; and c. the background service system sends first advertisement information to the mobile terminal. The invention also provides a corresponding control device. The invention has the following beneficial effects: the radio frequency technology is used for inducing the mobile terminal in a short range, thus accurately determining the geographic position of the mobile terminal and then releasing information to the mobile terminal according to the geographic position. The information release mode provided by the invention can ensure the information to be accurately acquired by the target audience, thus obviously improving the efficiency of information release and lowering the cost of information release.

Description

technical field [0001] The present invention relates to an information release control system, especially an information release control system that releases advertisement information to a mobile terminal, and in particular, relates to a control device and a corresponding control method for the information release system to release information to a mobile terminal. Background technique [0002] At present, mobile terminals represented by mobile phones have been integrated into every aspect of people's lives. In addition to the functions of calling and sending and receiving short messages, mobile terminals also often have functions such as taking pictures, music, and surfing the Internet. Mobile terminals are undoubtedly important tools for people to communicate and obtain information in contemporary society. Since mobile terminals have become one of the items that people carry with them, sending information to users through mobile terminals can achieve timely and real-time i...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04W4/02H04W8/20H04W64/00G06K19/073
Inventor 张毅斌贺樑应振宇陈华东
Owner WEIPENG INFORMATION TECH SHANGHAI CO LTD
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