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Advertisement release system, terminal service system, terminal and method for generating push release

A terminal service and advertisement publishing technology, applied in marketing, instrumentation, electronic digital data processing, etc., can solve the problem that the advertisement system server cannot confirm whether the terminal has received advertisement data, increase the burden on the server, occupy bandwidth resources, etc., so as to reduce the load. , the effect of reducing pressure and reducing the number of frequent requests

Inactive Publication Date: 2016-06-22
SHANDONG TAIXIN ELECTRONICS CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] The current advertising system generates an advertisement file when the advertisement is set up. The disadvantage is that any additions, deletions, and changes to the advertisement before the advertisement is officially broadcast (before the schedule) need to regenerate the advertisement file, and the advertisement storage server will be read multiple times. Write operations, which will increase the burden on the server
[0003] The traditional advertising push method is one-way, that is, the advertising system server cannot confirm whether the terminal has received the advertising data, so it will push it all the time. After the terminal receives the advertising data, it must judge whether it has been received and decide to discard or keep it. Disadvantages In the process of pushing and receiving, a large amount of data transmission is caused in the network, which greatly occupies bandwidth resources
[0004] In the two-way request method in the prior art, in order to ensure the timeliness of advertisement display, the terminal actively sends requests to the advertisement system server continuously. In order to support the concurrent requests of many terminals, it needs the support of many resources of the server, and there will be a connection between the terminal and the server. Causes a lot of repeated data transmission, wasting bandwidth

Method used

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  • Advertisement release system, terminal service system, terminal and method for generating push release
  • Advertisement release system, terminal service system, terminal and method for generating push release
  • Advertisement release system, terminal service system, terminal and method for generating push release

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Embodiment Construction

[0054] The present invention will be further described below in conjunction with the accompanying drawings and embodiments.

[0055] In this scenario, the content of an advertisement includes the following:

[0056] Table 1 Advertisement attribute table

[0057]

[0058] Such as figure 1 As shown, the advertisement generation method includes the following steps:

[0059] Step (11): within the time range set before the scheduled time of the advertisement setting starts, the advertisement publishing system generates an advertisement packet from the advertisement data;

[0060] Step (12): the advertisement publishing system distributes the advertisement package to the storage server;

[0061]Step (13): Send a message to the terminal service system that the advertisement package has been distributed to the storage server.

[0062] The advertisement package includes the creative material and the advertisement description file, and the advertisement description file includes ...

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Abstract

The invention discloses an advertisement release system, a terminal service system, a terminal and a method for generating a push release. A advertisement generating method includes the following steps: Step (11): in a set time range before scheduling time set for an advertisement begins, an advertisement release system generates an advertisement packet with advertisement data; Step (12): the advertisement release system distributes the advertisement packet to a storage server; and Step (13): the advertisement release system notifies a terminal service system that the advertisement packet is distributed. The advertisement generating method has the advantages of saving bandwidth of an advertisement transmission process, reducing pressure of the advertisement release system and the terminal service system, facilitating management, and being safe and reliable.

Description

technical field [0001] The invention relates to an advertisement release system, a terminal service system, a terminal and an advertisement generation and release method. Background technique [0002] The current advertising system generates an advertisement file when the advertisement is set up. The disadvantage is that any additions, deletions, and changes to the advertisement before the advertisement is officially broadcast (before the schedule) need to regenerate the advertisement file, and the advertisement storage server will be read multiple times. Write operations, which will increase the burden on the server. [0003] The traditional advertising push method is one-way, that is, the advertising system server cannot confirm whether the terminal has received the advertising data, so it will push it all the time. After the terminal receives the advertising data, it must judge whether it has been received and decide to discard or keep it. Disadvantages In the process of...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06F17/30
CPCG06Q30/0251G06F16/9535
Inventor 高美容
Owner SHANDONG TAIXIN ELECTRONICS CO LTD
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