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Template marketing activity publishing method and template marketing activity publishing system

A templated and active technology, applied in the computer field, can solve the problems of high development cost, long cycle, and many production and operation costs, and achieve the effect of reducing the cost of publishing, reducing the cost of launching activities, and improving the effect of expected activities.

Pending Publication Date: 2020-10-30
NANJING XINWANG VIDEO NETWORK TECH
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  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] However, due to common activities of the same type, merchants who want to quickly carry out certain types of marketing activities face the need to hire professional computer field developers to build a new development activity system, resulting in high development costs, long cycle time and production and operation problems when a certain marketing activity needs to be carried out. Many cost issues

Method used

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  • Template marketing activity publishing method and template marketing activity publishing system
  • Template marketing activity publishing method and template marketing activity publishing system

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Embodiment Construction

[0047] In order to make the technical means, creative features, goals and effects achieved by the present invention easy to understand, the present invention will be further described below in conjunction with specific embodiments.

[0048] A method and system for releasing a templated marketing activity according to the present invention, according to a group of webpages of a selected marketing activity template, visually edit the designated editable areas of all pages to be edited in the template through a webpage visual editing tool. The editing results are stored in the server database in the JSON format defined by the template without changing the structure of the template itself, so as to complete the marketing activity configuration. After the marketing activity is released, when the client accesses an activity, it obtains the template bound to the activity and the stored configuration JSON format configuration information through the agreed interface form, and the c...

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Abstract

The invention discloses a template marketing activity publishing method and system, and the method comprises the following steps: remotely accessing a configuration system according to the actual demands before the activity development time arrives; configuring editable areas in all to-be-edited pages in the marketing activity template, and generating page element JSON data after configuration iscompleted; initiating an activity publishing request to a server, wherein the server is used for receiving the activity publishing request and storing activity information data and JSON data configured by the visual editing tool to a database; and after the marketing activity starting time is up, initiating a marketing activity access configuration request to a server, acquiring a result by the server through a configuration JSON data interface and a marketing activity business data information interface to finish data rendering loading, and displaying the result to a browser. According to theinvention, the activity development cost can be greatly reduced, and the configuration and maintenance of the activity can be completed without the intervention of professionals, thereby effectivelyachieving the quick online of the activity.

Description

technical field [0001] The present invention relates to the field of computer technology, in particular to a method and system for releasing templated marketing activities. Background technique [0002] With the rapid development of mobile Internet, almost everyone is living in the era of mobile Internet. Merchants attract, promote, retain and return users of their mobile Internet products in order to improve their mobile Internet product users. Major merchants will launch various activities to publicize and promote, among which, launching various activities through the Internet is the most common way of publicity and promotion. [0003] However, due to common activities of the same type, merchants who want to quickly carry out certain types of marketing activities face the need to hire professional computer field developers to build a new development activity system, resulting in high development costs, long cycle time and production and operation problems when a certain m...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F8/34G06F8/38G06F16/958
CPCG06F8/34G06F8/38G06F16/958
Inventor 石光捷张良付飞龙张晓莉黄丽莉
Owner NANJING XINWANG VIDEO NETWORK TECH
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