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Data acquisition method and device

A data acquisition and data technology, applied in data processing applications, instruments, calculations, etc., can solve problems such as unquantifiable flow funnel changes

Active Publication Date: 2022-07-01
BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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  • Abstract
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Problems solved by technology

[0003] This disclosure provides a data acquisition method and device to at least solve the problem that related technologies cannot quantify the final changes in the data evaluation indicators at each stage of the flow funnel, and the size of the impact caused

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  • Data acquisition method and device
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Embodiment Construction

[0032] In order to make those skilled in the art better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0033] It should be noted that the terms "first", "second" and the like in the description and claims of the present disclosure and the above drawings are used to distinguish similar objects, and are not necessarily used to describe a specific sequence or sequence. It is to be understood that the data so used may be interchanged under appropriate circumstances such that the embodiments of the disclosure described herein can be practiced in sequences other than those illustrated or described herein. The implementations described in the following examples are not intended to represent all implementations consistent with this disclosure. Rather, they are merely examples of apparatus and methods consisten...

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Abstract

The present disclosure relates to a data acquisition method and device. The data acquisition method includes: acquiring a data evaluation index of a current business, wherein the data evaluation index includes a first data evaluation index in a first predetermined time period and a second data evaluation index in a second predetermined time period; evaluating based on the first data The index and the parameter of the at least one predetermined stage in the first predetermined period of time obtain a first relationship, and the second relationship is obtained based on the second data evaluation index and the parameter of the at least one predetermined stage in the second predetermined time period, wherein, The predetermined stage is a stage in the flow funnel corresponding to the data evaluation index, and the parameters are determined based on the data evaluation index; based on the first relational expression and the second relational expression, the contribution rate of each phase in at least one predetermined phase is obtained.

Description

technical field [0001] The present disclosure relates to the field of business evaluation, and in particular, to a data acquisition method and device. Background technique [0002] At present, the method of descriptive statistics is generally used to determine which stage in the traffic funnel causes the data evaluation indicators of the business to change. , recall, rough placement, fine placement, bidding, winning) the change curve of Page View (PV) volume and the successive changes of the peak value of the PV volume change curve to speculate which stage in the flow funnel caused the The consumption metric of the ad changes. The above method can display the cumulative PV volume of each stage of the traffic funnel in the bidding process, the pass rate of this unit, the pass rate of the industry, etc., and can check its own competitiveness and compare the industry average, but the change curve of each stage (also called the trend chart) Only the absolute value of each stag...

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06Q10/06
CPCG06Q10/06393
Inventor 李馨旖
Owner BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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