39 results about "Electronic marketing" patented technology

A multi-modal system and method for providing automated directory assistance that can be personalized, and provide current information and promotions from a variety of businesses customers in need of goods and services that can be location sensitive. The multi-modal system can contain a database where business information can be categorized using parameters such as location sensitivity to make dialogs between customers and the system more efficient and valuable. Search results can be presented to customers using algorithms that prioritize the results using weighting schemes based on factors comprising for example proximity, relevancy, location, availability of promotions, and accessibility, and that randomize the prioritized results. The system abstracts the interface to this contact point, allowing businesses and customers to use different types of communication devices, including voice, messaging, web, and wap. Electronic marketing systems such as embedded customer relationship management, e-coupons, e-notifications, and location based services can also be included.

A system for customizing content and presentation of content for computer users is disclosed. The system monitors and records a user's navigational choices to determine the user's needs and preferences for subsequent computer displays. Displays are customized in accordance with the user's needs and preferences. In a preferred embodiment of the present invention, an electronic marketing and shopping system accessible via the WWW is described. The shopping environment—including the opportunities presented to the shopper (content) and the appearance of the displays (presentation of content)—is customized according to the shopper's preferences. The functions of data collection and display customization are performed automatically by the electronic shopping system. To customize the environment, various attributes of Web pages or other displays provided by participating merchants are modified as they are accessed by shoppers using the system.

The invention relates to a method and a system for implementing electronic marketing and particularly relates to a method and a system for electronic and mobile market promotion and marketing through a unique code mode. A novel single code (in a QR code mode) can be generated by each device-server-device deal and is shared with the device (a user). By using the codes and code columns, marketing purposes can be determined, and tracking information is provided. According to the system and the method, generation, distribution, sharing, redemption and payment of an online electronic marketing code (such as sales promotion, a discount coupon or VIP card) are executed, and a system online tracking and feedback system is managed, accordingly, any electronic marketing effects are measured.

An apparatus and method that can be used for marketing and advertising during the system check of a computer, which is one of the busiest periods that the computer or computer type device has, which occurs just before the computer or computer type device initializes its operating system and after power up. The methodology is to run various forms of advertisements/commercials while the computer or computer type device is busy. The present method calls for the advertisements/commercials to run during the time window when the system check is normally displayed at a very rapid pace, and prior to the operating system attempting to engage and run the computing device. While the system check is occurring the present invention calls for advertisements/commercials to run in the foreground covering, if not all, a portion of the monitor screen.

Internet-based Enterprise-Level Brand Management And Marketing Communication Network based on an innovative brand command, control and communication architecture (BC3), which gives brand owners complete command and control over the wide range of brand-building assets, messaging and promotions scattered throughout the Web, and how they are communicated to directly consumers at diverse Web touch points, with the efficiency and automation of supply-chain management solutions. The Network supports the deployment, installation and remote programming of brand-building server-side driven Multi-Mode Virtual Kiosks on the World Wide Web (WWW), and provide brand managers, their agents and online trading partners the power to build stronger online brands, drive sales and eliminate existing friction in the retail chain through a collaborative carrier-class, industrial-strength e-marketing communication network.

A web based system and method for determining relevance of marketing group association by calculating the relevance factors of depth and weight of interest in a subscriber group is described. An emarketing management system typically includes a subscriber database, email marketing creation module, and a data management module. Collectively, the system allows marketers to group or segment subscribers according to marketing groups that are most relevant to the subscriber. By grouping or segmenting, marketers can design the most relevant content in subsequent email campaigns or distribution events, or to gain insight into subscriber behavior. The emarketing system may further integrate with external applications, such as a web analytic system or the emarketers own database, to gather, report and analyze data to refine relevance factors. A method for operating this system is also described.

The invention discloses an electronic marketing service all-in-one machine. The all-in-one machine comprises a base, wherein a first containing cavity is formed in the base; the inner wall of the bottom part of the first containing cavity is provided with a rotating seat and a rotating motor positioned on one side of the rotating seat, a driving shaft of the rotating motor is fixedly sleeved witha driving wheel, a rotating shaft is rotationally installed on the rotating seat, a driven wheel fixedly sleeves the rotating shaft, and the driving wheel is in transmission connection with the drivenwheel through a belt; a first through hole is formed in the inner wall of the top part of the first containing cavity, a bearing ring is installed in the first through hole, and the rotating shaft isrotationally installed on the bearing ring; and the top end of the rotating shaft extends to the position above the base and is fixedly connected with a display base, supporting blocks are arranged at the bottom part of the display base, and the supporting blocks are located above the base. The electronic marketing service all-in-one machine has the advantages of being simple in structure and convenient to operate; an electronic marketing display device can rotate automatically, and meanwhile, the electronic marketing display device can be disassembled and maintained conveniently by people when broken.

A machine purchasing system includes a database server (1), an application server (2), and a plurality of distributed client computers (4). The system receives historical transaction records from a financial management system (6) and current prices from an electronic marketing system (5), and sets a base price for each to-be-purchased machine based on the above received information. Users select one or more eligible suppliers based on the base price and the supplier's information. The client computers are for searching information stored in the database server. A related machine purchasing method is also disclosed.

The present disclosure relates to methods, systems, and apparatuses for identifying related records in a database. The method determining an item identifier for at least one item stored in an item catalog database, accessing the item catalog database to determine one or more item attributes for the at least one item, accessing an item inventory database to determine one or more item inventory levels for the at least one item, using, by a processor, a predictive model to calculated a predicted inventory level for the at least one item, the predictive model indicating an estimated inventory level for the at least one item at a particular time subsequent to the calculation of the predicted inventory level, wherein the predictive model receives the one or more item attributes and the one or more item inventory levels as inputs, storing the predicted inventory level, and using the predicted inventory level to evaluate an electronic marketing communication for transmission, wherein the electronic marketing communication comprises content related to the at least one item.

A system and method for improving the sample-to-purchase conversion rate for product samples sent to customers, the system and method utilizing an electronic or computerized format for receiving and/or sending requests and offerings to a customer relating to particular sample product offerings. The sample products are forwarded only to customers that have actually expressed at least a minimum amount of interest in the sample product.

The invention discloses an intelligent network verification terminal and a network electronic marketing system which integrate multiple automatic recognition technologies such as two-dimensional bar codes, RFID (Radio Frequency Identification) electronic tags, IC (Integrated Circuit) cards, NFC (Near-Field Communication) electronic tags, magnetic cards and the like and multiple network access modes such as WIFI (Wireless Fidelity), LAN (Local Area Network), mobile communication networks, dial networking and the like so as to realize subsequent verification service of network electronic marketing. Therefore, by utilizing the network electronic marketing system and the intelligent network verification terminal, the security and diversity of verification of the network marketing system are improved, simultaneously the functions of the system are enriched and more value-added services are brought to the two trading parties.

One or more purchasers among a group of purchasers that compose a market base can be redirected to an online store for purchase of products, in response to a selection of a unique sponsorship link associated with a particular user. One or more purchases made through the online store by the purchaser(s) can be automatically tracked via the unique sponsorship link. Thereafter a commission can be automatically transmitted to an account associated with the particular user, when the purchase(s) is made through the online store by the purchaser(s). The particular user can thus be paid automatically (e.g., once a month, periodically, etc) for any purchases made from anyone who visits the online store via the unique sponsorship link and purchases products via the online store.

System, methods, and computer program products are provided herein for supporting electronic testing. An example of a method includes receiving a first electronic inquiry, determining parameters of the market analysis test based at least in part on the first electronic inquiry, determining a first configuration change for at least one first merchant device based at least in part on the parameters of the market analysis test, transmitting the first configuration change to the at least one first merchant device to initiate a change in configuration of the at least one first merchant device, receiving electronic marketing information comprising first electronic data related to the first configuration change, determining a correlation between at least one of the parameters of the market analysis test and the electronic marketing information, and transmitting an electronic notification of the correlation to a first merchant associated with the at least one first merchant device.

The invention discloses an electronic marketing service integrated machine. The electronic marketing service integrated machine comprises a base, and a first placing cavity is formed in the base; a rotating seat and a rotating motor positioned on one side of the rotating seat are mounted on the inner wall of the bottom of the first placing cavity; a driving gear is fixedly connected to a driving shaft of the rotating motor in a sleeving manner; a rotating shaft is rotatably mounted on the rotating seat; a driven gear is fixedly connected to the rotating shaft in a sleeving manner; the drivinggear is in transmission connection with the driven shaft through a belt; a first through hole is formed in the inner wall of the top of the first placing cavity; a bearing ring is mounted in the firstthrough hole; the rotating shaft is rotatably mounted on the bearing ring; the top end of the rotating shaft extends to the upper part of the base and is fixedly connected with a display seat; supporting blocks are mounted at the bottom of the display seat; and the supporting blocks are positioned on the base. According to the electronic marketing service integrated machine, the structure is simple, operation is convenient, an electronic marketing display device can automatically rotate, and people conveniently disassemble and maintain the electronic marketing display device when the electronic marketing display device breaks down.

A computer-based method of advertising products and services for communication to an electronic device user, the method includes the steps of receiving a message-value from an electronic device, matching the message-value to a staggered electronic marketing campaign, creating a subscriber data profile corresponding to the mobile electronic device associated with the staggered electronic marketing campaign, confirming receipt of the message value, and sending campaign advertisements to the electronic device.

A method, apparatus, and computer program product are disclosed for improving merchant outreach campaigns by a promotion and marketing service. An example apparatus includes content harvest circuitry, segmentation circuitry, trigger detection circuitry, and campaign generation circuitry. The content harvesting circuitry may include hardware configured to retrieve electronic marketing information, business analytic data, and sales intelligence data. The segmentation circuitry may include hardware configured to determine merchant segmentation criteria, and to classify merchants into segments based on the merchant segmentation criteria. The trigger detection circuitry may include hardware configured to identify occurrence of a triggering event. The campaign generation circuitry may include hardware configured to design a merchant outreach campaign based on the sales intelligence data and, in response to identification of a triggering event by the triggering detection circuitry, to transmit merchant-specific correspondence in accordance with the merchant outreach campaign.

A system, method, and computer program product are provided herein. An example system apparatus configured to provide synchronous delivery of active media and electronic marketing communications to a client, the apparatus including a processor including one or more processing devices configured to perform independently or in tandem to execute hard-coded functions or execute software instructions, and a memory including one or more volatile or non-volatile electronic storage devices storing computer-readable instructions, the computer-readable instructions being configured, when executed, to cause the processor to receive the electronic marketing communications, receive the active media, wherein the active media corresponds to the electronic marketing communications, synchronize the active media and the electronic marketing communications based at least in part on one or more receipt identifiers, and provide the active media and the electronic marketing communications to the client device.

Aspects of the present disclosure are presented for advertisers in e-marketing campaigns to specify with greater granularity and control where and on what websites their advertisements may be placed on publisher websites, through a third party advertising platform. The advertisers utilizing this functionality may be able to improve their advertising effectiveness by having more control, such as eliminating placement of ads that have been shown to generate poor marketing results, or increasing placement onto websites that have been shown to have effective marketing results. The third party advertising platform may place the control directly with the advertiser, allowing the advertiser to specify which websites and where in the websites the widgets should be placed without needing to coordinate with the third party advertising company.

The invention provides an anti-counterfeiting marketing system and method. The system comprises a radio frequency packaging material, an intelligent device and an anti-counterfeiting marketing terminal. The radio frequency packaging material comprises a radio frequency tag and a pull wire, the intelligent device comprises a radio frequency scanning module, a man-machine interface module, a function application module and a first communication module, and the anti-counterfeiting marketing terminal comprises a second communication module, an anti-counterfeiting authentication module and an electronic marketing module; the radio frequency packaging material is attached to a commodity or a commodity packaging box and cannot be attached to the commodity again after being separated from the commodity, and the radio frequency tag comprises a chip, a first antenna and a second antenna. The chip detects and records the antenna state of the second antenna; after the stay wire is pulled up, the second antenna is disconnected; before the stay wire is pulled up, the second antenna is connected well. The anti-counterfeiting authentication module performs anti-counterfeiting authentication on theto-be-authenticated information to obtain an authentication result, and the electronic marketing module sends the corresponding electronic marketing information according to the antenna state of thesecond antenna. By applying the embodiment of the invention, the security, reliability and marketing effect of the anti-counterfeiting marketing are improved.