The invention provides a digital scene shop having presence sense experience and a realization method thereof, which mainly utilize scenario techniques of virtual reality, augmented reality, 3D modeling, 3D cloud design and panorama and the like, which have broad prospects in today's society, enable commodity digitization(including pictures, 3D models and videos) in reality to form solutions, andrealize display through three kinds of scenes, that is, a virtual scene, a real scene and a virtuality and reality combined scene. In the digital scene shop, a user can experience the three kinds of scenes through various display terminals of a mobile phone, a tablet computer, a desktop computer, an intelligent all-in-one machine, liquid crystal mosaic multiscreen and virtual reality helmets and the like; and a shopping guide of the digital scene shop plays a counselor role and provides product full life cycle service for the user. The method enables the techniques having distinguishing features to be combined with novel business rules, and strives for market coverage through modes of triangle holding, selection sharing and flexible shop opening and the like, thereby facilitating user browse, creating an experience scene of being present for the users and creating an inspiring consuming place. The digital scene shop relates to a plurality of fields covering large home industry, education industry, tourism industry, jewelry industry, wedding industry and industry of clothing, hats, shoes and socks and the like.